Social Media Marketing Coordinator
4 weeks ago
Social Media Marketing Coordinator
Singleton Schreiber, LLP is seeking a highly skilled Social Media Marketing Coordinator to support the overall marketing and business development of the firm. This role will collaborate with team members to implement key initiatives and execute comprehensive strategy for the firm's practice groups. The ideal candidate will have strong project management skills, high proficiency with Microsoft Office suite, and video and graphic design capabilities.
Key Responsibilities:
- Maintain and update the firm's social media profiles on various platforms.
- Develop a content calendar and schedule posts to ensure consistent and timely content sharing.
- Monitor and engage with comments, messages, and mentions to maintain a positive online reputation.
- Create compelling and informative content, including articles, blog posts, graphics, videos, and infographics, that align with the firm's areas of expertise.
- Collaborate with legal professionals to develop content that educates and informs the audience about relevant legal topics.
- Leverage graphic design skills to create visually appealing content that enhances engagement and brand recognition.
- Ensure all content is accurate, up-to-date, and adheres to the firm's brand voice and style guidelines.
- Proactively engage with the social media community by responding to comments, questions, and messages promptly.
- Foster discussions, encourage user-generated content, and build relationships with followers.
- Monitor social media trends and adapt the strategy accordingly to stay relevant and engaging.
- Track key performance metrics and provide regular reports on social media performance, including reach, engagement, and conversion rates.
- Use data-driven insights to make informed decisions and continuously optimize the social media strategy.
Requirements:
- Minimum of 2 years of experience in social media or legal marketing.
- Bachelor's degree in marketing, communications, or related field.
- Strong writing and editing skills with a keen eye for detail.
- Proficiency in using social media management tools and analytics platforms.
- Creative thinker with the ability to generate fresh and engaging content ideas.
- Strong graphic design skills and proficiency in graphic design software.
- Strong organizational and time-management skills to handle multiple tasks and deadlines.
- Knowledge of legal terminology and an understanding of the legal industry is a plus.
Singleton Schreiber, LLP is an equal opportunity employer. Selection of candidates will be based solely on merit without regard to race, color, religion, religious creed, sex, gender, gender identity, national origin, ancestry, citizenship, age, physical or mental disability, legally protected medical condition, or any other basis protected by local, state, or federal laws.
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