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Gift Card Program Specialist
2 months ago
Embark on a fulfilling career journey with Royal Caribbean Group, where your professional aspirations meet the thrill of adventure. We are excited to present a competitive salary and benefits package, along with exceptional opportunities for career advancement, each offering unique avenues to explore the globe.
Position Overview:
We are seeking a dedicated Gift Card Program Specialist to join our Sales team, reporting to the Corporate Incentives department. This role will be based onsite in Miami.
Key Responsibilities:
- Take ownership of all sales and marketing functions related to the Gift Card and Royal Incentive Rewards (RIR) programs.
- Collaborate with the Manager to strategize and implement departmental initiatives, including sales management and marketing efforts.
- Oversee the fulfillment of gift card orders and address inquiries from partners and recipients, ensuring smooth operations.
- Manage the department's gift card and RIR programs, ensuring optimal functionality and conducting regular reporting and audits.
- Lead projects aimed at enhancing systems and processes for gift card orders and redemptions, working closely with various internal departments.
- Support marketing initiatives for the gift card channel and RIR, preparing comprehensive campaign proposals for management review.
- Develop marketing, sales, and training materials for the Gift Card and RIR programs, including brochures, presentations, and training guides.
- Organize and execute gift card sales events, such as industry trade shows and client functions.
- Assist the MICE Sales team in expanding the gift card and RIR business by fostering new partnerships and enhancing existing relationships.
- Build and maintain strong professional relationships with travel agencies, incentive houses, and corporate clients, while collaborating effectively with supporting departments.
- Identify key sales and marketing needs and develop effective solutions.
- Assist with various marketing requests, including content creation and website management.
- A Bachelor's degree from an accredited institution is preferred, along with 5+ years of experience in a sales or marketing role, ideally within the cruise or travel sector.
- Familiarity with gift cards, loyalty programs, and certificates is advantageous.
- Proficient in generating reports and analyzing marketing campaigns with actionable insights.
- Strong project management skills with a keen attention to detail.
- A proactive and self-motivated individual with the ability to drive initiatives to completion.
- Excellent communication and interpersonal skills, capable of building relationships with various stakeholders.
- Creative problem-solver.
- Willingness to travel for conferences, trade shows, and client events as necessary.
Royal Caribbean Group is committed to providing equal employment opportunities to all qualified candidates, free from discrimination or harassment based on race, color, religion, sex, age, national origin, disability, sexual orientation, gender identity, marital status, or any other characteristic protected by law.