Ecommerce Director
4 days ago
Arcaea is seeking an experienced Director, Ecommerce to drive revenue growth, manage all e-commerce channels, and deliver outstanding results. This role will be responsible for setting the strategic direction of our e-commerce business, optimizing P&L performance, and driving net revenue targets.
Key Responsibilities:- Develop and implement a cohesive e-commerce strategy that ensures a unified brand presence across all consumer channels
- Create digital product launches and develop integrated marketing solutions across CRM, mobile, and social platforms to effectively engage target consumers
- Design and execute innovative digital marketing campaigns and initiatives to drive site traffic, conversions, and revenue
- Implement and oversee a robust retention strategy across paid and owned channels, including customer experience, personalization, automation, and loyalty
- Build strong relationships with key retail partners and e-commerce platforms to enhance sales performance and ensure optimal product visibility
- Manage editorial/marketing calendar and media agencies, ensuring launches meet the requirements of overarching brand goals and market needs to drive growth
- Identify new market opportunities and emerging trends to stay ahead of the competition and drive innovation
- Develop and implement effective pricing strategies, promotions, and discount policies to maximize revenue and profit margins
- Monitor site performance across various platforms, browsers, and ISPs to ensure optimal functionality and user experience
- Keep stakeholders informed of project progress, manage risks, and facilitate collaborative problem-solving
- Provide regular updates on e-commerce performance, highlighting goal achievement, sales impact, and actionable recommendations for future improvements
- 10+ years of experience leading digital marketing and e-commerce efforts, preferably in the beauty or personal care industry
- Desire to drive high-impact results at a fast-growing startup
- Strong understanding of e-commerce best practices, market dynamics, and consumer behavior
- Excellent communication, presentation, and interpersonal skills, with the ability to collaborate effectively across teams and influence stakeholders at all levels
- Passion for beauty, personal care, and/or disruptive consumer categories, with a keen eye for creativity and aesthetics
- Possess a data-driven mindset with proven experience utilizing metrics and insights as tools for informed decision-making
- Project management skills; can push projects over the finish line with sound planning and persistent execution; understands how to collaboratively align resources, seeks the input of key constituents, and manages others to achieve desired results
- High emotional intelligence and self-awareness, which encourages positive energy, kindness, and passion throughout the organization
The full compensation package is based on candidate experience.
Arcaea is committed to diversity, equality, and inclusion in all its practices.
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