Director of Brand Marketing

6 hours ago


boston, United States HireMinds: Specialized Recruiting in Life Sciences, Marketing, Finance Accounting Full time

Join a dynamic consumer brand in the parenting space, dedicated to providing healthy and clean solutions for families.


As the Brand Marketing Director, you will lead our brand strategy to enhance awareness and market share. This role involves managing consumer brand marketing, partnerships, influencers, social media, and content creation. We're looking for a strategic thinker with a strong background in brand management within healthcare or consumer goods. The ideal candidate has experience in CPG and is an expert in translate product benefits to meaning brand messaging.


Key Responsibilities:

  • Brand Strategy: Develop and implement strategies to boost brand visibility and awareness, ensuring consistency across all channels.
  • Marketing Campaigns: Support the creation of campaigns targeting consumers and healthcare professionals; oversee marketing materials.
  • Partnerships & Influencers: Establish strategic partnerships and manage influencer marketing programs.
  • Social Media & Content: Lead social media strategy and content creation, collaborating with the creative team.
  • PR & Crisis Management: Develop PR strategies to maintain a positive brand image and manage communications during crises.
  • Team Leadership: Mentor a team of marketing professionals, fostering a collaborative environment.
  • Cross Functional Partner: Cooperatively work with eCommerce, Medical Marketing and Creative to develop creative brand awareness campaigns.


Qualifications:

  • Bachelor’s degree in Marketing, Business, or related field; MBA preferred.
  • 7+ years of brand marketing experience in healthcare or consumer goods.
  • Proven success in executing marketing campaigns.
  • Strong leadership, communication, and strategic thinking skills.
  • Proficiency in digital marketing, social media, and content creation.
  • Experience in public relations and crisis management.



  • Boston, United States HireMinds: Specialized Recruiting in Life Sciences, Marketing, Finance Accounting Full time

    Join a dynamic consumer brand in the parenting space, dedicated to providing healthy and clean solutions for families.As the Brand Marketing Director, you will lead our brand strategy to enhance awareness and market share. This role involves managing consumer brand marketing, partnerships, influencers, social media, and content creation. We're looking for a...


  • Boston, United States Amour Marketing Full time

    We are searching for a motivated Brand Marketing Assistant to join our sales and promotional marketing department. The Brand Marketing Assistant will help exceed company and client goals by assisting the Marketing Manager with developing unique campaigns and programs to appeal to consumers and increase client revenue. We provide an established marketing and...


  • Boston, United States Amour Marketing Full time

    We are searching for a motivated Brand Marketing Assistant to join our sales and promotional marketing department. The Brand Marketing Assistant will help exceed company and client goals by assisting the Marketing Manager with developing unique campaigns and programs to appeal to consumers and increase client revenue. We provide an established marketing and...


  • Boston, Massachusetts, United States Life is Good Full time

    About the RoleWe are seeking a highly experienced and innovative Brand Marketing Director to lead our team and drive the growth of our business and community through effective brand marketing strategies.Key ResponsibilitiesLead a large team encompassing Creative Services, Social Media, Brand Marketing, Speaking, and PR to develop and execute innovative...


  • Boston, Massachusetts, United States Arcaea Full time

    Director, Brand Marketing at ArcaeaArcaea is a pioneering beauty enterprise that prioritizes biological innovation in crafting unique ingredients, products, and narratives. We are seeking a seasoned Director of Brand Marketing to spearhead the creation of marketing initiatives that enhance brand visibility and connect with consumers on a deeper level.Key...


  • Boston, Massachusetts, United States Arcaea Full time

    Director, Brand Marketing at ArcaeaArcaea is a pioneering beauty organization that emphasizes biology in its approach to crafting groundbreaking ingredients, products, and narratives. We are seeking a seasoned Director of Brand Marketing to spearhead the creation of marketing initiatives that enhance brand visibility and connect with consumers on a deeper...


  • Boston, Massachusetts, United States Arcaea Full time

    Director, Brand Marketing at ArcaeaArcaea is a pioneering beauty organization focused on biology-driven innovations, crafting unique ingredients, products, and narratives inspired by the natural world. We are seeking a seasoned Director of Brand Marketing to spearhead the creation of marketing initiatives that enhance brand visibility and connect with...


  • Boston, United States Boston Medical Center Full time

    POSITION SUMMARY: The Boston Medical Center Health System (BMCHS) marketing team seeks a strategic and seasoned Director of System Brand to develop, drive and execute overall system brand strategy and positioning for the BMCHS brand and support the creation of shared system values, vision and culture. The System Brand Director will play a critical role in...


  • Boston, United States Boston Medical Center Full time

    The Boston Medical Center Health System (BMCHS) marketing team seeks a strategic and seasoned Director of System Brand to develop, drive and execute overall system brand strategy and positioning for the BMCHS brand and support the creation of shared system values, vision and culture. The System Brand Director will play a critical role in building and...


  • Boston, Massachusetts, United States First Citizens Bank Full time

    Job SummaryWe are seeking a seasoned marketing professional to lead our brand marketing efforts for business banking. As a key member of our team, you will be responsible for developing and implementing marketing strategies to drive business growth and customer engagement.Key ResponsibilitiesDevelop and execute comprehensive marketing plans to target...

  • Director of Marketing

    4 weeks ago


    Boston, United States Building Industry Partners Full time

    Building Industry Partner's portfolio, Endeavor Fire Protection is seeking a talented Director of Marketing to join the holding company team. The Director of Marketing will be responsible for developing and executing comprehensive marketing strategies to promote our portfolio of fire protection companies. This role requires a hands-on digital market leader...


  • Boston, United States Chewy Full time

    Chewy Director, Brand Merchandising Boston, Massachusetts Apply NowAt Chewy, we strive to become the most trusted and convenient online destination for pet parents and our partners – vets and service providers – alike. Our success is measured by the happiness of the people and pets we serve, not simply by the amount of pet supplies we deliver. That’s...


  • Boston, United States Chewy Full time

    Chewy Director, Brand Merchandising Boston, Massachusetts Apply NowAt Chewy, we strive to become the most trusted and convenient online destination for pet parents and our partners – vets and service providers – alike. Our success is measured by the happiness of the people and pets we serve, not simply by the amount of pet supplies we deliver. That’s...

  • Director of Marketing

    2 months ago


    Boston, United States Building Industry Partners Full time

    Job DescriptionJob DescriptionBuilding Industry Partner's portfolio, Endeavor Fire Protection is seeking a talented Director of Marketing to join the holding company team.The Director of Marketing will be responsible for developing and executing comprehensive marketing strategies to promote our portfolio of fire protection companies. This role requires a...


  • Boston, United States Chewy Full time

      At Chewy, we strive to become the most trusted and convenient online destination for pet parents and our partners – vets and service providers – alike. Our success is measured by the happiness of the people and pets we serve, not simply by the amount of pet supplies we deliver. That’s why we continue to think of outside-the-Chewy-box ways to...


  • Boston, United States Chewy Full time

      At Chewy, we strive to become the most trusted and convenient online destination for pet parents and our partners – vets and service providers – alike. Our success is measured by the happiness of the people and pets we serve, not simply by the amount of pet supplies we deliver. That’s why we continue to think of outside-the-Chewy-box ways to...


  • Boston, United States Boys & Girls Clubs of Boston Full time

    Job Category: Marketing, Communications, Events Requisition Number: SENIO001326 Apply now Posted: August 19, 2024 Full-Time Locations Showing 1 location Boston, MA 02110, USA Description Summary of Position: Boys & Girls Clubs of Boston (BGCB) is seeking a visionary communicator to be the voice of BGCB, capturing the urgency and passion behind its mission....


  • Boston, United States Boys & Girls Clubs of Boston Full time

    Job Category: Marketing, Communications, Events Requisition Number: SENIO001326 Apply now Posted: August 19, 2024 Full-Time Locations Showing 1 location Boston, MA 02110, USA Description Summary of Position: Boys & Girls Clubs of Boston (BGCB) is seeking a visionary communicator to be the voice of BGCB, capturing the urgency and passion behind its mission....


  • Boston, United States Chewy Full time

    At Chewy, we strive to become the most trusted and convenient online destination for pet parents and our partners – vets and service providers – alike. Our success is measured by the happiness of the people and pets we serve, not simply by the amount of pet supplies we deliver. That’s why we continue to think of outside-the-Chewy-box ways to...


  • Boston, Massachusetts, United States Life is Good Full time

    About the RoleWe are seeking a highly experienced and innovative Brand Marketing Leader to join our team at Life is Good. As a key member of our leadership team, you will be responsible for driving the growth of our business and community through effective Brand Marketing strategies.Key ResponsibilitiesLead a large team encompassing Creative Services, Social...