Data Scientist, Marketing Insights Specialist
1 week ago
We are seeking a highly skilled Data Scientist to join our Marketing Strategy & Insights team at 10x Genomics. As a key member of this cross-disciplinary team, you will play a critical role in developing insights on market opportunities and strategies for success.
The ideal candidate will have a strong analytical background and expertise in data science, with experience working with large datasets and developing data-driven solutions. You will work closely with our marketing teams to build tools and frameworks that enable informed, data-driven decision-making.
Key Responsibilities:
- Develop data science expertise to support market research and modeling efforts
- Collaborate with marketing teams to develop campaign attribution models and identify high-impact campaigns
- Support product management teams in building business cases for new product concepts
- Lead internal marketing efforts to determine master data requirements and align across functions and systems
- Improve underlying processes and data structures for reporting
- Identify high-impact channels and recommend optimized channel mix
Continuous Improvement:
- Partner with marketing analytics and finance to define CAC and LTV, and build framework for implementation
- Implement A/B test frameworks and educate stakeholders on adoption
- Model marketing mix and suggest personalized next best actions
- Improve reporting tools for executives and execution-oriented marketers
Requirements:
- BS in STEM or related field
- Minimum 3 years' experience in a related role
- Strong analytical skills
- Advanced knowledge of R, SQL, Python for data manipulation
- Applied statistics and machine learning experience
- Deep understanding of data architecture, pipelines, and enterprise systems
- Experience with effective data visualization and reporting tools
- Proven ability to turn data analysis into actionable business insights
Preferred Qualifications:
- Experience with marketing operations and analytics for a multinational company
- Experience with Python application development frameworks and data app frameworks
- Understanding of businesses financials and ability to articulate work in terms of contribution to financials and mission
At 10x Genomics, we offer a comprehensive benefits package, including equity grants, health and retirement benefit programs, and an annual bonus program or sales incentive program. We strive to provide a dynamic and inclusive work environment that empowers our teams to perform at their best.
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