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Senior Vice President of Revenue Growth

2 weeks ago

Green Bay, Wisconsin, United States U.S. Venture Full time

Job Overview

IGEN, a division of U.S. Venture, is seeking an experienced Vice President of Marketing & Strategy to join our leadership team. This role will be responsible for developing and executing a comprehensive marketing strategy that drives revenue growth and engages with clients and stakeholders.

Key Responsibilities

  • Develop and execute a marketing strategy that drives revenue growth and engages with clients and stakeholders.
  • Cultivate and lead a high-performing marketing team that contributes to revenue growth through storytelling, marketing-led growth, and demand generation.
  • Conduct competitive analysis, market research, and customer insights to refine positioning and messaging.
  • Lead PR and thought leadership initiatives to elevate the company's market presence.
  • Collaborate with cross-functional teams to ensure seamless integration of marketing initiatives with product development and innovation.

Requirements

  • 10+ years of experience in B2B SaaS marketing, with at least 5 years in a leadership role.
  • Proven track record of bringing new products to market and driving revenue growth through demand generation, digital marketing, and brand strategy.
  • Strong leadership skills with experience building and managing high-performing teams.
  • Data-driven mindset with proficiency in analytics tools and performance tracking.
  • Excellent communication, storytelling, and stakeholder management skills.