Senior Marketing Manager Paid Social
2 weeks ago
At Gametime, we're reimagining the event ticket industry to move at the speed of life. We're seeking a Senior Marketing Manager, Paid Social to oversee our mobile marketing campaigns, drive scale, and achieve set ROAS/ROI goals.
The Role:The Senior Marketing Manager, Paid Social will be responsible for:
- Scaling mobile acquisition marketing programs while targeting performance ROAS/KPI goals.
- Managing marketing channels, with a focus on social media platforms, to drive scale and return-on-ad-spend (ROAS).
- Using data-driven approaches and testing processes to evaluate hypotheses and extract insights on strategy and performance.
- Collaborating with the Gametime creative team to develop new and innovative messaging and customer touch points.
- Working closely with data and product teams to implement marketing systems and tools, while identifying opportunities to enhance the customer experience and drive additional conversions and revenue.
To be successful in this role, you'll need:
- Experience managing six- to seven-figure monthly marketing budgets across various mobile acquisition channels.
- Deep expertise with social UA tools, platforms, attribution, and SKAN, as well as best practices for campaign setup and optimization.
- Strong analytical skills, with a focus on data accuracy and reporting.
- A self-starter mentality, with the ability to execute tactically and think strategically.
- Creative best practices, A/B testing, and full-funnel marketing concepts to optimize performance.
As a Senior Marketing Manager, Paid Social at Gametime, you'll enjoy:
- Flexible PTO and competitive salary and equity package.
- Monthly Gametime credits for any event.
- Medical, dental, and vision insurance.
- Life insurance and disability benefits.
- Diverse Family-forming benefits through Carrot Fertility.
- 401k, HSA, pre-tax savings programs.
- Company offsites and meet-ups.
- Wellness programs.
- Tenure recognition.
Gametime is committed to creating an inclusive environment where everyone can thrive. We're an equal opportunity employer and prohibit any unlawful discrimination against job applicants based on their race, color, religion, veteran status, sex, parental status, gender identity or expression, transgender status, sexual orientation, national origin, age, disability, or genetic information.
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