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Media Performance Analyst, Amazon Games

2 months ago

Seattle, Washington, United States Amazon Services LLC Full time
About the Role and the Company:

At Amazon Services LLC, we envision a future where gaming is embraced by all, fostering creativity, competition, collaboration, and connection through interactive experiences. Our teams are united by a shared vision: to build this future together. We are currently looking for talented individuals to join our ranks and contribute to the creation, publication, and support of our innovative gaming titles.

The Media, Growth, Analytics, and CRM team is pivotal in increasing visibility, attracting new players, and re-engaging inactive users through various marketing channels.

Job Overview:

  • Collaborate closely with the media team to comprehend their workflows, reporting needs, and data requirements to enhance insights into media effectiveness.
  • Analyze metrics to assess user growth performance, recognize trends, and implement data-driven strategies to evaluate campaign effectiveness and audience targeting.
  • Conduct comprehensive advertising effectiveness studies to gauge the impact of diverse marketing strategies across digital platforms.
  • Aid in managing and refining processes for identity resolution and tracking parameters with a customer-centric approach.
  • Identify and prioritize marketing opportunities, draft test charters, and deliver analysis and recommendations.
  • Partner with cross-functional teams on advanced modeling, data pipelines, and testing strategies.

A Glimpse into Your Future:

Amazon Games integrates the principles of Amazonian culture into game design. Our diverse team combines their enthusiasm for game development with Amazon's unique capabilities. We are on a mission to create a gaming ecosystem where everyone can engage, collaborate, and connect. You will have the chance to innovate and contribute to delivering outstanding gaming experiences worldwide.

Basic Qualifications:

  • 3+ years of experience in business analysis or data analysis roles.
  • Proficiency in defining requirements and extracting business insights from data.
  • Expertise in data visualization tools such as Tableau or Quicksight.
  • Strong communication skills with the ability to influence stakeholders.
  • Bachelor's degree or equivalent experience.

Preferred Qualifications:

  • Experience in the Gaming Industry (e.g., supporting title development, release, or live operations).
  • Proficiency in customer segmentation, behavior analysis, and modeling.