Sales and Marketing Manager

6 days ago

Morgantown, West Virginia, United States West Virginia University Full time
About the Opportunity

We are seeking a highly motivated and experienced Marketing Adviser to lead our sales and marketing team at West Virginia University. As a key member of our Student Media department, you will be responsible for generating vital revenue and providing a learning experience for students interested in sales and marketing.

The ideal candidate will possess strong organizational abilities, capabilities to build and lead a team, and excellent written/oral communication skills. A demonstrated commitment to diversity and customer service is essential, as well as strong working relationships with internal and external stakeholders.

Key Responsibilities:

  • Generate more than $100,000 in vital revenue for WVU Student Media through advertising sales, trade agreements, and marketing events.
  • Hire, train, and lead a team of student sales and marketing professionals, including building an extensive training program and holding regular meetings to ensure department goals are being met.
  • Create and manage aggressive sales marketing plans to increase advertising, sponsorships, and creative services to meet revenue goals.
  • Handle all client interaction from initial contact to billing, using metrics to monitor client satisfaction and track advertising and sponsorship sales through our Flytedesk system.
  • Work with student leaders to create valued media products that meet the needs of the community while serving as hands-on learning opportunities for students.
  • Collaborate with the Director of Student Media and other members of the Student Media team to meet the goals of the department and Student Life, including creating a high-quality educational experience for all students in a welcoming, inclusive environment.
  • Establish relationships with alumni, business leaders, and departments across the University to partner with the organization.

Requirements:

  • Bachelor's degree in business, sales, marketing, or a related field.
  • A minimum of two (2) years of marketing experience.
  • A minimum of one (1) year of sales experience.
  • Any equivalent combination of related education and/or experience will be considered.
  • All qualifications must be met by the time of employment.

Knowledge, Skills, & Abilities:

  • Proven experience leading and managing a sales team, with a preference for experience working with students.
  • Strong organizational abilities, capabilities to build and lead a team, and excellent written/oral communication skills.
  • A demonstrated commitment to diversity and customer service, as well as strong working relationships with internal and external stakeholders.

We offer a range of benefits, including:

  • 37.5-hour work week
  • 13 paid holidays (staff holiday calendar)
  • 24 annual leave (vacation) days per year or more based on years of service (employee leave)
  • 18 sick days per year (for when you're ill, for when you need time to care for sick family, for your own, or your family's, regularly scheduled medical appointments)
  • WVU offers a range of health insurance and other benefits
  • 401(a) retirement savings with 6% employee contribution match, eligibility to continue health insurance, and other retiree perks
  • Wellness programs

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