Merchandising Strategy Lead
1 week ago
Location: Remote (Candidates must be based in the San Francisco area)
Contract Duration: 3 Months
Key Competencies:
- Proficient in managing merchandising and marketing landing pages autonomously from inception to completion.
- Able to translate abstract ideas into actionable merchandising strategies, overseeing planning, execution, delivery, and analysis.
- Possesses exceptional technical and product expertise, capable of independently constructing intricate landing pages with precision.
Required Qualifications:
- Minimum of 7 years of pertinent experience in product merchandising and marketing.
- Demonstrated success in developing effective landing pages, testing innovative concepts, and analyzing outcomes for continuous improvement.
- Adaptable in a dynamic environment with a commitment to ongoing assessment and optimization.
- Self-sufficient, with the ability to thrive in ambiguous and rapidly changing settings.
- Highly organized and detail-oriented, with a commitment to excellence in execution.
- Proactive in navigating complex challenges and devising effective solutions.
- Strategic thinker who maintains focus on tactical details and objectives.
Primary Responsibilities: Oversee the merchandising strategy, inventory selection, execution, optimization, and performance reporting for marketing landing pages.
- Design and implement (build, quality assurance, troubleshoot, launch) diverse landing pages that comply with brand, design, and legal standards across various formats and languages using the internal content management system.
- Work collaboratively with regional teams and stakeholders to adapt global marketing strategies into localized merchandising initiatives.
- Utilize data insights, product functionalities, and technical capabilities to formulate top-tier merchandising strategies that enhance conversion rates.
- Serve as a strategic collaborator to identify innovative approaches for enhancing site and customer experiences through merchandising tactics and product enhancements.
- Extract data and compile comprehensive reporting presentations with insightful performance analysis for cross-functional teams.
- Collaborate with engineering and product teams to troubleshoot issues, resolve bugs, and propose product improvements.
- Engage closely with various teams, including creative, paid marketing, email, product, engineering, and data science, to promote collaboration that yields high-quality and impactful results.
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