Marketing Director

4 weeks ago

Étreux, Hauts-de-France, United States Schneider Electric Full time
Job Description

The Director of Demand Generation and Marketing Innovation is a key role in our global marketing team, responsible for collaborating with strategic marketers to amplify the reach of our marketing communications, performing data analyses to ensure maximum success of campaigns, monitoring and managing spend, managing our martech platforms and channels, and researching and implementing innovative solutions for improved process efficiency and lead and demand generation performance.

Key Responsibilities
  • Drive campaign performance results: Collaborate with others in the Sustainability Business marketing, sales, and commercial operations teams to develop performance objectives, design channel approaches, execute on plans, and produce and analyze results.
  • Manage martech platforms: Oversee use of martech stack including Cvent, DotDigital, LinkedIn, Monday.com, and more. Create processes for efficient team collaboration, data collection, and analysis.
  • Investigate and implement innovative solutions: Monitor market for new and emerging technologies and marketing approaches. Investigate potential processes and/or software solutions that could further advance team productivity and performance.
  • Manage budget: Oversee team budget and finance relationship. Provide analysis of budget-to-actuals and comply with all forecast deadlines.
Requirements
  • 10+ years' experience in progressive marketing role, with specific experience in managing martech platforms and vendors, marketing automation, marketing channels, or marcom amplification.
  • 5+ years managing a team. Ideal candidates will have experience in a global role managing team members remotely and in different time zones.
  • Experience and interest in energy or sustainability industries strongly preferred.
What We Offer

We offer a comprehensive benefits package to support our employees, inclusive of medical, dental, vision, and basic life insurance, flexible work arrangements, paid family leaves, 401(k) + match, well-being and recognition programs, 12 holidays per year, 20 days of paid time off per year, opportunity to purchase company stock, and military leave benefits.

We are looking for IMPACT Makers; exceptional people who turn sustainability ambitions into actions at the intersection of automation, electrification, and digitization. We celebrate IMPACT Makers and believe everyone has the potential to be one.

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