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Marketing Specialist

2 months ago

Silver Spring, Maryland, United States FYZICAL Therapy and Balance Centers Full time
Job Overview

FYZICAL Therapy & Balance Centers is seeking a highly skilled Marketing Specialist to drive our local marketing efforts and execute our long-term marketing strategy.

Key Responsibilities
  • Website Management: Maintain and optimize our clinic's website and Google Business Profile to ensure a strong online presence.
  • Email Marketing: Develop and execute email marketing campaigns, including database management, copywriting, and metric reporting.
  • Marketing Tools: Manage and maintain all marketing tools and resources, including budget tracking and market research.
  • Marketing Analytics: Track and analyze marketing initiatives to measure ROI and inform future marketing decisions.
  • Content Creation: Develop engaging content for our website blog to attract and convert our target audience.
  • Brand Compliance: Ensure consistent branding across all marketing materials and platforms.
  • Print and Advertising: Coordinate production of print materials and advertising with third-party partners.
Requirements
  • Education: Bachelor's degree in Communications, Business Administration, or Marketing.
  • Experience: Recent experience working in a communications position within a sales or marketing environment.
  • Skills: Strong organizational and time management skills, fluency in computer programs, and effective oral and written communication skills.