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Senior Marketing Content Strategist

2 months ago

Meridian, Mississippi, United States Cypress HCM Full time

Marketing Publications Writer 4

Overview:

As a key player in digital and campaign marketing, the technical content writer will leverage creativity and strategic thinking to craft messaging that resonates with diverse personas and target audiences for various digital marketing initiatives.

Key Responsibilities:

  • Develop and produce messaging for digital content and marketing campaigns.
  • Create a variety of written materials including blogs, articles, e-books, infographics, flyers, landing pages, emails, and solution briefs that address industry megatrends while emphasizing the role of memory and storage solutions.
  • Understand the customer journey phases—discovery, consideration, and conversion—and recommend content assets tailored to each stage.
  • Collaborate with subject matter experts to ensure accurate representation of technical topics in marketing materials.
  • Customize core messaging to align with specific industry concerns and priorities.
  • Partner with campaign managers to generate compelling content that supports market trends and overarching brand campaigns.
  • Work alongside business and technical marketing teams to develop content for product launches as needed.
  • Uphold and promote a dynamic and engaging brand voice by maintaining tone and style guidelines for all written content.
  • Align messaging with campaign objectives and strategies.

Qualifications:

  • Minimum of 10 years of experience in content writing within the technology sector.
  • Exceptional command of grammar, punctuation, and spelling.
  • In-depth knowledge of semiconductor technology, particularly in memory and storage, with the ability to communicate effectively to a broader audience.
  • Familiarity with industry trends related to memory and storage technology.
  • A portfolio showcasing diverse content assets tailored for various audiences.
  • Proven ability to craft engaging narratives that highlight the value of products.
  • Strong attention to detail, organizational skills, and self-motivation, with the capacity to manage multiple priorities in a fast-paced environment.
  • Collaborative team player, capable of working with stakeholders across different departments and roles.
  • Bachelor's degree in journalism, communications, marketing, or English preferred.
  • Technical writing expertise is essential.
  • Strong analytical and project management capabilities.
  • Ability to multitask and demonstrate initiative.
  • Familiarity with generative AI tools for content creation and editing.

Compensation:

$45-50/hr W-2

JP 2207