Associate Brand Marketing Specialist
2 days ago
Nexon America is a leading video game publisher and developer of online virtual worlds for PCs, consoles, and mobile devices. With a portfolio of celebrated franchises like MapleStory, KartRider, and Mabinogi, we've been entertaining millions of players for over two decades. Our team is dedicated to bringing unique gaming experiences to western players using a player-first approach.
Our CultureWe're committed to creating a workplace that values open communication, diversity, mutual respect, and collaboration. Our team members enjoy flexible hours, a hybrid work model, and perks like food trucks, happy hours, and team events. We've earned the Great Place to Work certification for 4 years running.
Job SummaryWe're seeking a passionate and skilled Associate Brand Manager to join our marketing team. This individual will support the Brand Marketing team with crafting, executing, and optimizing marketing programs and promotions using multiple channels. The ideal candidate will have a deep understanding of Japanese Anime/Manga and its culture.
Responsibilities- Plan, define, and lead brand campaigns aligned with business objectives with key stakeholders
- Coordinate across teams to build best-in-class Marketing Strategies with a focus on broadening our global reach, particularly in the North American region
- Manage production and approval of communication materials
- Facilitate communication with external vendors/agencies
- Handle incidental duties and special projects as assigned
- 2+ years of product marketing or product management experience with digital ad products, OR 3+ years of experience in the digital advertising industry with a deep understanding of gaming
- Experience partnering with global teams and/or product development teams to represent market requirements
- Experience taking products through their full lifecycle and developing go-to-market strategies
- Experience working with Japanese Anime/Manga and culture preferred
- Competitive salary and benefits package
- Opportunities for professional growth and development
- A dynamic and collaborative work environment
- Flexible work arrangements and a hybrid work model
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