Senior Marketing Manager

4 weeks ago


New York, New York, United States Public Goods Full time
Senior Influencer and Brand Marketing Manager

At Public Goods, we're revolutionizing the way people access sustainable products globally. As a Senior Influencer and Brand Marketing Manager, you'll play a pivotal role in shaping our brand marketing strategy, overseeing content production, and fostering a vibrant community through influencer partnerships, social media engagement, and affiliate management.

Key Responsibilities:
  • Develop and implement comprehensive marketing campaigns that align with our brand vision and business goals.
  • Oversee the creation of compelling content across various channels, including social media, email, and influencer partnerships.
  • Build and nurture relationships with influencers, manage gifting programs, and oversee social media postings to enhance brand visibility and engagement.
  • Develop and manage affiliate programs and strategic partnerships to drive growth and brand loyalty.
  • Collaborate with cross-functional teams to ensure alignment of marketing initiatives with business objectives.
  • Monitor and report on campaign performance, using data to optimize and improve future efforts.
Requirements:
  • Minimum of 5 years in brand marketing, with direct experience in social media and influencer marketing.
  • Exceptional creative thinking with the ability to generate innovative ideas.
  • Strong organizational skills and attention to detail.
  • Excellent verbal and written communication skills.
  • Proven ability to lead and inspire a team.
  • Ability to thrive in a fast-paced, dynamic environment.
What We Offer:
  • Competitive base salary.
  • Equity compensation.
  • Comprehensive health coverage.
  • Flexible PTO policy.
  • Remote-first work environment.
  • Public Goods lifetime membership and monthly employee credit.
  • Monthly book allowance.
  • 401(k) plan.
  • Maternity leave: 12 weeks paid leave.


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