Paid Social Media Specialist

4 weeks ago

Los Angeles, California, United States Bloom Ads Global Media Group Full time
Job Description

Bloom Ads Global Media Group is seeking a highly skilled Paid Social Specialist to join our team. As a Paid Social Specialist, you will be responsible for the successful execution of paid social campaigns from beginning to end.

Key Responsibilities:

  • Own paid social campaigns end-to-end across all assigned accounts, inclusive of creative processes, targeting and segmentation, campaign planning & set-up, execution, optimization and reporting.
  • QA spec sheets to ensure accuracy.
  • Confirm that the team has received all relevant creative assets from the client/creative team when expected.
  • Monitor the accuracy of creative assets, ensuring that the team has followed all the requirements and high-quality standards.
  • Identify opportunities to improve or scale performance, continuously optimizing campaigns to meet and exceed short-term and long-term goals.
  • Monitor campaign performance and report relevant data/KPIs to the Supervisor.
  • Monitor budget pacing across campaigns and lead budget reallocations.
  • Work with influencers/UGC creators to deliver creative organic & paid social campaigns.
  • Work with internal and external partners to develop social marketing programs.
  • Contribute to the development of processes and procedures.
  • Stay updated with all of the latest innovations within our industry and communicate them to the rest of the team.
  • Monitor trends in social media tools, culture and applications and apply that knowledge to increasing engagement and best practices on our social media channels.

Requirements:

  • Deep knowledge of & proficiency in social platforms (i.e. Facebook/Instagram, Snapchat, Twitter, TikTok, Pinterest, & YouTube).
  • Hands-on experience working in social media, content and editorial planning with a deep understanding of the social ecosystem and how brands should participate in an authentic way.
  • Experience in setting up, optimizing, and scaling paid social campaigns. Understanding of both brand and acquisition strategies and experience running awareness and direct response campaigns.
  • High creative bar and attention to detail.
  • Track record of driving adoption of ideas, concepts, and pioneering approaches.
  • Strong communication, collaboration, and planning skills with attention to detail.
  • Excellent quantitative and data analysis skills, with a test & learn mentality.
  • Experience working with content creators/influencers is a plus.
  • Intermediate-level graphics design abilities are a plus
  • Experience using a content management system preferred.
  • Experience working on multiple projects in a fast-paced team environment.
  • Excellent interpersonal, communication, and problem-solving skills.

Compensation Range: $47,500 to $60,000 annually (Depending on Experience)

Bloom Ads Global Media Group offers a competitive compensation package and full benefits. To apply, please send your resume, cover letter, and salary requirements to hr@bloomads.com.

Company Description:

Bloom Ads Global Media Group is a fast-paced, risk-taking, close-knit environment where ideas come from everywhere at every level. We believe that diversity of background, talent, skillset and mindset create a flourishing environment for new thinking and ideas. Our business is growing and we are always looking for new talent. If you are driven by challenging work, passionate about media and technology and interested in helping to shape the future of our industry, we would like to hear from you.

Benefits:

  • Full medical benefits, including health, dental and vision coverage
  • Generous vacation policy
  • 12 Paid Holidays + WFH Fridays (workday ends at 2 pm)
  • Company contribution to employee 401(K)
  • Company-paid volunteer hours
  • Professional development program

Extras:

  • Free snacks (mostly healthy)
  • Sundae Thursdays (Yep, ice cream sundaes on Thursdays) or another fun treat
  • Monthly lunch and learns
  • Quarterly town hall meetings with lots of food and prizes
  • Team parties and celebrations

Responsible for developing best-in-class media solutions. In a widely disparate advertising landscape, we leverage best-in-class strategy, technology and analytics to deliver the most comprehensive, highest-performing media solutions on the market. We provide extensive expertise for some of the best and brightest brands across our agency partner landscape. Headquartered in Los Angeles, California, Bloom operates in 100+ markets worldwide.

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