Digital Media Strategist

7 hours ago

Los Angeles, California, United States Omnicom Media Group US Full time
Job Title: Digital Media Strategist

Omnicom Media Group US is seeking a highly skilled Digital Media Strategist to join our team. As a key member of our media operations team, you will be responsible for developing and implementing paid social media strategies to drive client business growth.

Key Responsibilities:

  • Develop and implement paid social media strategies to drive client business growth
  • Ensure team execution meets and exceeds client expectations by adopting agency best practices, processes, and protocols to minimize errors and improve efficiencies
  • Develop, own, and expand relationships with internal and cross-agency partners as well as key strategic partners to drive excellence in Social and overall program management
  • Employ and continually refine state-of-the-art techniques in social media through a deep understanding of paid social capabilities and technologies, with a passion for leveraging data to drive creative problem-solving
  • Collaborate closely with Strategy, Marketing Science, and Activation teams to drive innovation and capability development, ensuring seamless integration of social initiatives
  • Engage with clients to build a strong understanding of their needs and how they can best utilize paid social media for their competitive advantage and ROI
  • Provide guidance on long-term strategic social plans respective of the client's business goals
  • Serve as the primary point of contact for social client relations and platform partnerships, leading negotiations and ensuring strong relationships with key social media platforms to maximize value for the client
  • Continually monitor the landscape for new partners and technologies that can be engaged to up-level capabilities
  • Support the development and implementation of internal process and quality control initiatives that ensure error-free execution of all tasks
  • Foster a culture of continual learning, ensuring direct team members feel strong leadership support, a respectful environment, and are challenged
  • Oversee billing and social budget management, with Director oversight
  • Support team utilization of Omni, in order to effectively leverage our people-based marketing platform to drive targeted audience activation, develop creative channel planning ideas, analyze digital content inventory, and contribute to the overall success of our marketing efforts

Requirements:

  • 5-7 years of experience in paid social media strategy, execution, and management within a media agency or similar setting
  • Understanding of client/agency operations and finance processes
  • Knowledge of ad-serving platforms such as CM
  • Experience working on Retail, Ecommerce, or Technology Client
  • Deep understanding of social platforms and their ad capabilities, technologies, and data-driven techniques, with a passion for using data to solve creative challenges

Benefits:

  • Health insurance
  • Vision insurance
  • Dental insurance
  • 401(k)
  • Healthcare Flexible Spending Account
  • Dependent Care Flexible Spending Account
  • Vacation days
  • Sick days
  • Personal days
  • Paid parental leave
  • Paid medical leave
  • STD/LTD insurance benefits

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