Associate Customer Marketing Manager

4 weeks ago


Buffalo, New York, United States Rich Products Full time

Job Summary

Rich Products Corporation is seeking a highly skilled Associate Customer Marketing Manager to lead the K12 segment of our Customer/Segment Marketing efforts. This role involves participating in the development of an integrated strategic plan for your customer/segment, key customer presentations, and the development and execution of customer/segment specific marketing plans.

Key Responsibilities

  • Anticipate, identify, and analyze consumer & customer needs as well as market trends and opportunities to maximize Rich's competitive position.
  • Develop a keen understanding of the competition, customers, and consumers, as well as a complete understanding of the segment and category performance in the market.
  • Partner with FS Customer Marketing leadership to develop segment and category strategies and plans.
  • Manage segment P&L's and complete analyses as required.

Requirements

  • Bachelor's degree in marketing or related field required; MBA a plus.
  • Minimum 3 years of experience in a marketing role with a proven track record of results.
  • Foodservice marketing experience, specifically in the food industry, preferred.

What We Offer

Rich Products Corporation offers a competitive salary and benefits package, as well as opportunities for professional growth and development.



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