Marketing Specialist

2 days ago

Washington, Washington, D.C., United States Percepta House Full time
Marketing Agent Role

At Percepta House, we are seeking a skilled Marketing Agent to develop and implement effective marketing strategies that promote our brand, products, and services. The ideal candidate will have a strong understanding of digital marketing strategies and tools, excellent communication and writing skills, and experience with marketing analytics tools and CRM systems.

Key Responsibilities:
  • Create and manage content for marketing campaigns, including blogs, social media posts, email newsletters, and more.
  • Collaborate with the sales team to align marketing efforts with business objectives.
  • Manage and optimize online advertising campaigns (Google Ads, Facebook Ads, etc.).
  • Monitor and report on the performance of marketing campaigns using analytics tools.
  • Develop relationships with media outlets, influencers, and key industry players to promote the company.
  • Participate in event marketing activities such as trade shows, conferences, and webinars.
  • Ensure consistent brand messaging across all marketing materials and platforms.

Requirements:
  • Strong understanding of digital marketing strategies and tools (SEO, PPC, social media, email marketing, etc.).
  • Excellent communication, writing, and presentation skills.
  • Experience with marketing analytics tools (e.g., Google Analytics) and CRM systems.
  • Ability to work independently and manage multiple projects simultaneously.
  • Creative thinking and problem-solving skills.

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