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Digital Marketing Cloud Specialist
2 months ago
We are seeking a highly skilled Digital Marketing Cloud Specialist to join our team at International Justice Mission. As a key member of our digital marketing team, you will be responsible for delivering the strategy and execution of email marketing, SMS marketing, and journey-building using Salesforce Marketing Cloud.
Responsibilities- Configure business process managed through Marketing Cloud, ensuring best practices are followed and the full features of the solution are used.
- Design and execute solutions on the Salesforce Marketing Cloud platform, working closely with regional stakeholders, Salesforce GTS team, Audience Owners, and Business Operation teams.
- Provide technical oversight of the use of Marketing Cloud, ensuring standard processes are followed with quality assurance in mind.
- Collaborate with the GTS Salesforce team to troubleshoot any Salesforce Marketing Cloud functionality issues and identify root causes.
- Act as a point of contact to address anomalies and troubleshooting of the solution, working across teams to drive resolution.
- Support audience owner teams using Marketing Cloud and establish an intimate understanding of source data to drive campaign tactics and customer journey goals.
- Use Salesforce Marketing Cloud to create and maintain Lists, Data Extensions, and update subscriber lists and create segmentation groups.
- Map Data across multiple data sources, driving standardization and creating workflows that support personalization in customer communications.
- Partner with Data and Insights team on Google Analytics integrations with SFMC.
- Bachelor's degree required.
- 2+ years in digital marketing execution.
- 3+ years marketing automation experience in Salesforce Marketing Cloud, with hands-on knowledge of Studios and Builders.
- Salesforce Certified Marketing Cloud Consultant Credential preferred.
- Marketing Cloud Email Specialist.
- Marketing Cloud Consultant and Marketing Cloud Developer a plus.
- Experience working with and serving multiple stakeholders and strategies.
As a Digital Marketing Cloud Specialist at International Justice Mission, you will have the opportunity to work with a global community that cares for one another and believes that the way we work is as important as the results we achieve. We provide professional excellence with joy and celebration to all those we serve.
We are a hybrid team, with the option to work from home and in the office. This role is based in the Washington, DC area and is available to be hybrid (onsite Tuesdays & Thursdays). It reports to the Director, Creative & Digital Services and is only available for candidates with the right to work in the US.
