Luxury Brand Marketing Director
3 weeks ago
We're seeking an exceptional marketing leader to drive Italic's continued evolution as a premium lifestyle brand. As we redefine modern luxury through thoughtful design and uncompromising quality, this role will be instrumental in scaling our business while maintaining our brand's elevated positioning and strong unit economics.
Your primary focus and majority of time will be spent on paid media buying. Develop sophisticated growth strategies that align with our premium positioning while driving profitable customer acquisition. Lead data-driven initiatives across paid media, email, and organic channels while maintaining our elevated brand voice.
Growth Strategies
- Develop and execute data-driven growth initiatives across paid media, email, and organic channels.
- Design and implement testing frameworks to optimize conversion while preserving our luxury market positioning.
Cross-Functional Leadership
- Collaborate with product and merchandising teams to align growth strategies with new collection launches.
- Partner with creative to ensure all acquisition materials reflect our intentionally designed, irreverent brand voice.
About the Role
This is an intensive individual contributor role for someone who thrives on driving measurable results and shaping business success. We offer a competitive compensation range of $120K - $160K, reflecting the importance of this position in driving our growth strategy.
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