Brand Marketing Director for Environmental Conservation
3 weeks ago
The Golden Gate National Parks Conservancy seeks an experienced Brand Marketing Director to lead our integrated brand marketing efforts. Reporting to the Chief Communications Officer, you will be responsible for developing and executing strategic marketing campaigns across multiple channels to amplify our impact and deepen our connection with diverse audiences.
This role presents a unique opportunity to drive organizational growth through innovative marketing strategies and collaborations. You will work closely with internal teams to ensure brand consistency and alignment across all branches and channels.
As a seasoned marketer, you will leverage your expertise in digital advertising, paid media strategy, and partnership development to create engaging experiences that inspire action and support our mission. Your strong analytical skills will enable you to measure campaign success and inform strategic adjustments.
About UsThe Golden Gate National Parks Conservancy is a nonprofit organization dedicated to supporting the Golden Gate National Recreation Area. We collaborate with partners, donors, and the community to enhance public awareness and provide volunteer and educational opportunities in the parks.
Our team is passionate about addressing environmental conservation, social justice issues, and climate resilience. We are committed to creating a more inclusive and sustainable future for all.
Your Responsibilities- Develop and execute integrated brand marketing strategies to increase awareness, engagement, and support for our mission.
- Lead digital marketing initiatives, including social media advertising, search engine marketing, display ads, and retargeting.
- Analyze and optimize digital campaigns to maximize ROI and engagement.
- Cultivate and manage strategic partnerships and collaborations with brands, organizations, and influencers.
- Collaborate with internal teams to maintain brand consistency and alignment across all branches and channels.
- 8+ years of experience in marketing, brand management, or related roles, preferably within nonprofits, conservation, or mission-driven organizations.
- Proven track record of driving organizational growth through innovative marketing strategies and collaborations.
- Strong analytical skills and ability to measure campaign success.
- Excellent written and verbal communication skills, with the ability to influence cross-functional decision-makers.
- Passion for environmental conservation, social justice issues, and climate resilience.
- A competitive salary of $115,000 per year.
- A comprehensive suite of medical, dental, and vision plans.
- Up to 3 weeks' paid vacation plus one week of personal days.
- Holiday (11) and sick days (12).
- Opportunities for professional growth and development.
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