Digital Marketing Specialist

2 weeks ago


Loveland, Colorado, United States Veralto Full time
About the Role

We are seeking a highly skilled Digital Marketing Specialist to join our team at Veralto. As a key member of our North America Marketing Campaign and Operations team, you will play a critical role in driving eCommerce success through digital tactics, producing leads and revenue.

Key Responsibilities
  • Work with cross-functional teams to develop and execute digital marketing strategies that drive eCommerce revenue and lead generation.
  • Manage and optimize our social media presence across LinkedIn and Facebook, including content creation, tracking performance, and engagement.
  • Collaborate with the digital strategy manager to drive digital marketing and eCommerce projects.
  • Develop and oversee a content generation engine that leverages subject matter experts to produce social media content.
  • Conduct social media campaign analysis to identify what works and what doesn't.
Requirements
  • Bachelor's Degree in Marketing, Communications, or a related field.
  • 2+ years of experience growing leads and sales through digital marketing, preferably in a B2B organization.
  • Familiarity with marketing tools such as Google Ads and GA4.
About Veralto

Veralto is a global leader in essential technology solutions, committed to safeguarding the world's most vital resources. We value diversity and the existence of similarities and differences in our workforce, workplace, and markets we serve.

As a member of our team, you'll make an immediate, measurable impact on a global scale by enabling the world's everyday water needs. You'll also belong to a respectful and collaborative community that fosters career growth and professional development.

We offer a comprehensive package of benefits, including paid time off, medical/dental/vision insurance, and 401(k) to eligible employees.



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