Senior Vice President of Global Media Strategy
4 weeks ago
We are seeking a highly skilled and experienced Senior Vice President of Global Media Strategy to join our team at Warner Bros. Discovery. As a key member of our marketing team, you will be responsible for developing and executing global media campaigns for our theatrical titles.
Key Responsibilities- Develop and deploy media plans for all theatrical titles across all verticals, including TV, digital, audio, outdoor, and experiential.
- Direct and oversee an agency team of 50+, including specialists in broadcast planning/buying, digital/planning/buying, social media, outdoor, and marketing science.
- Manage the day-to-day operations of the WB Theatrical media team, providing consistent strategy direction and close review of work.
- Work closely with International regional teams to ensure campaigns are consistent and cohesive across the world.
- Communicate media plan strategy and details to filmmakers, film partners, and senior-level executives on a regular basis.
- Work with publicity, creative, and servicing teams to coordinate talent involvement and content creation for media sponsorships and corporate synergy integrations.
- Regularly monitor and track competitive landscape and strategy and recommend revisions to WB plans as needed.
- Work closely with analytics and research teams to regularly monitor and track data streams pertaining to the overall health and efficacy of the media campaign.
- Minimum of 10 years of experience in media strategy, planning, and execution with a minimum of 6 years specific to an entertainment account.
- Experience managing large and dynamic teams internally and externally and communicating with high-level stakeholders.
- Deep digital media/analytics experience required.
- International experience preferred.
- BA in Communication, Business Administration, or related field.
- Knowledge of marketing, media, and entertainment sufficient to develop media plans for the promotion of Warner Bros. films.
Warner Bros. Discovery offers a competitive salary range of $197,050.00 - $365,950.00 per year, as well as a variety of benefits, including health insurance coverage, an employee wellness program, life and disability insurance, a retirement savings plan, paid holidays and sick time, and vacation.
Equal Opportunity EmployerWarner Bros. Discovery is an equal opportunity employer and welcomes applications from qualified candidates with disabilities. If you require accommodations during the job application and/or recruitment process, please visit our accessibility page for instructions to submit your request.
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