Senior Programmatic Strategist

Publicis Media is seeking a highly skilled and experienced professional to lead our programmatic media efforts. As a key member of our team, you will be responsible for developing and executing strategic plans to drive client growth and revenue.

Key Responsibilities:

• Manage a team of experts to own programmatic execution of client campaigns
• Oversee training, mentoring, and development of direct reports and drive continued growth in skills and knowledge across the full team
• Assume accountability and ownership of Precision output, ensuring accurate and best-in-class planning recommendations are provided both in channel mix and budget allocation
• Work with existing and new partners across platforms, data, and inventory to deliver new and first-to-market opportunities that deliver on client business objectives
• Deliver thought leadership to clients and teams
• Responsible for the financial and operational success of their assigned team
• Maintain excellent knowledge of the media landscape, identifying opportunities related to platform technology, data, and media inventory sources, and pursuing opportunities for value creation on behalf of clients
• Responsible for the growth of current and prospective accounts, ensuring the right team is in place for each client

Requirements:

• 8+ years in digital media with considerable understanding and experience of the overall advertising technology ecosystem
• 5+ years with increasing responsibility within an agency or media company
• 5+ years of people management experience, managing 10+ reports in an account management/client services team
• Programmatic marketing subject matter expertise
• Ability to drive test and learn agendas, with a focus on incrementality
• Excellent interpersonal, verbal, written communication, and presentation skills
• Intelligent, entrepreneurial type with strong interpersonal skills and work ethic
• Ability to lead projects independently from start to finish, working with internal and external teams to make decisions and maintain forward momentum
• In-depth understanding of digital advertising landscape from either media planning or sales planner perspective
• High competency level in MS Office products; demonstrated advanced Excel and PowerPoint skills
• Excellent time management/project management skills, with the ability to manage detail work and communicate project status effectively to all levels

About Publicis Media:

Publicis Media harnesses the power of modern media through global agency brands CJ, Performics, Publicis Collective, Publicis Health Media, Spark Foundry, Starcom, and Zenith. A key business solution of Publicis Groupe, Publicis Media's digital-first, data-driven global practices deliver client value and drive growth in a platform-powered world. It is present in more than sixty countries with over 23,000 employees worldwide.