Marketing Strategy Director

3 days ago


Saddle Brook, New Jersey, United States Arrow Full time

As a key member of the Arrow team, the Marketing Strategy Director will be responsible for developing and executing comprehensive marketing plans that align with the company's goals and objectives.

The ideal candidate will have a strong understanding of marketing strategies, campaign execution, and budget management, with a proven track record of driving business growth through innovative marketing solutions.

Key responsibilities will include:

  • Developing and executing marketing plans that meet business objectives
  • Leading the development and execution of promotional campaigns, including tradeshows, events, and other marketing initiatives
  • Gathering, tracking, and analyzing data from various marketing campaigns to assess performance metrics and customer engagement
  • Collaborating with cross-functional teams to ensure alignment of marketing strategies with product launches and availability
  • Staying up-to-date with industry trends, competitive landscape, and consumer behavior to ensure that marketing efforts remain relevant and innovative

Requirements:

  • Bachelor's degree in Marketing, Business, or a related field (Master's preferred)
  • 5+ years of experience in marketing, with a focus on channel marketing or multi-channel campaign management
  • Strong understanding of marketing strategies, campaign execution, and budget management
  • Proficiency in data analysis tools and marketing platforms (e.g., Google Analytics, CRM systems)
  • Excellent organizational, communication, and project management skills


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