Marketing Vice President
6 days ago
Executive Leadership Opportunity
About the Role
Gesa Credit Union seeks a seasoned marketing professional to join its executive leadership team as Vice President of Marketing. This strategic position collaborates with all departments to create and implement innovative marketing campaigns, manage brand positioning and presence, and enhance the member experience.
Key Responsibilities
- Develop and execute the Credit Union's marketing and communication strategies
- Utilize member data and metrics to grow membership and increase product penetration
- Support the culture, mission, vision, and values of the organization
Requirements
- Bachelor's degree
- 10+ years of progressive leadership experience in marketing
- Extensive knowledge of digital and mobile delivery channels
- CRM experience (Salesforce preferred)
Preferred Qualifications
- Credit union, banking, and/or financial services experience
About Gesa Credit Union
Gesa Credit Union was founded in 1953 by the General Electric's Supervisor's Association to serve the employees of the Hanford contractor. Starting in a shoebox, Gesa has become one of the largest credit unions in Washington. With membership open to the whole state of Washington, and certain counties in Idaho and Oregon, Gesa CU is committed to providing the best financial services to its members.
About the Tri-Cities Area
The Tri-Cities area is an exciting and growing region of Washington State. Originally founded by the Lewis and Clark Expedition, the Tri-Cities began as a farming village, given the sub-arid climate and warm summers. Located at the confluence of the Snake, Yakima, and Columbia Rivers, the Tri-Cities is a water lovers' haven, people from all over the state enjoy sailing, fishing, kayaking, and more.
Compensation
An excellent competitive compensation package will be offered to the selected candidate.
How to Apply
To submit your confidential application and learn more about the positions represented by D. Hilton Associates, please visit our website and click on Find a Career.
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