Digital Media Director

3 weeks ago


Jersey City, New Jersey, United States IV Interactive Full time

IV Interactive is seeking a seasoned Digital Media Director to lead our paid media strategy for a nationwide client base. This role involves managing a high-performing team and collaborating on the creation, execution, and optimization of ongoing search, social, and other paid digital marketing campaigns.

The ideal candidate will have a strong understanding of digital marketing fundamentals and methodologies, as well as experience managing paid search campaigns (Adwords, Bing) and paid social campaigns (Facebook, Instagram, LinkedIn, etc.). They will also be proficient in analytics & testing tools (Google Analytics) and have experience with Supermetrics and other marketing automation tools.

As a key member of our team, the Digital Media Director will be responsible for developing campaign strategies, designing processes and dashboards to relay complex data sets, and executing and managing multiple campaigns. They will also be expected to perform competitive analysis and research to identify high-value opportunities and collaborate with design, account, and technology teams.

We offer a collegial, energetic work environment at a fast-growing company, with a generous 401k plan, medical, dental & vision coverage, and paid time off, including PTO "Credit" for volunteer work. IV Interactive is committed to cultivating a culture of inclusion, respect, and connectedness, and we welcome applicants from diverse backgrounds.



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