Digital Marketing Coordinator
4 weeks ago
The Digital Marketing Coordinator role at Southern Utah University involves working with various university/industry partnership projects to develop and implement marketing campaign strategies. This position requires engaging in multimedia content creation and editing, as well as coordinating social media and outreach efforts while working with a team dedicated to innovation.
The Digital Marketing Coordinator interacts with various management levels to drive brand awareness, engage target audiences, and ensure that all written/graphic materials align with brand voice and quality standards.
Duties and Responsibilities:
- Develop, implement, and manage marketing campaigns across various channels (social media, email, content marketing, etc.).
- Collaborate with the creative team to design and produce marketing materials (ads, graphics, etc.).
- Monitor and report on campaign performance using analytics tools; adjust strategies as needed.
- Manage social media accounts and engage with followers to build brand loyalty.
- Coordinate with external partners and agencies for promotional activities.
Key Skills:
- Strong organizational and project management skills.
- Knowledge of content marketing strategies and tactics.
- Experience in graphic design or familiarity with design software.
- Adobe Creative Suite proficiency.
- CRM and SEO knowledge.
- Webpage design and development skills.
Education and Experience Requirements:
- Associate's degree or higher from an accredited college or university or demonstrated skill level and years of relevant work experience.
- Education or experience in marketing, advertising, graphic design, media production, content creation.
- Experience in graphic design or familiarity with design software.
Documents Needed to Apply:
- Resume
- Cover Letter
- 3 personal references
Southern Utah University is an equal opportunity employer and does not discriminate on the basis of race, religion, color, national origin, citizenship, sex (including sex discrimination and sexual harassment), sexual orientation, gender identity, age, ancestry, disability status, pregnancy, pregnancy-related conditions, genetic information, military status, veteran status, or other bases protected by applicable law in employment, treatment, admission, access to educational programs and activities, or other University benefits or services.
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