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Senior Marketing Director
2 months ago
We are seeking a highly skilled Senior Marketing Manager to join our team at Ryan Specialty. As a key member of our marketing department, you will be responsible for developing and implementing comprehensive marketing strategies to promote our insurance products and services.
Key Responsibilities- Collaborate with business unit heads to develop marketing strategies that align with business objectives and target audience preferences.
- Develop and execute marketing campaigns across various channels, including digital platforms, social media, email, and print.
- Oversee campaign execution and ensure cohesive messaging and consistent brand representation.
- Identify emerging trends, customer needs, and competitive positioning, and provide insights to senior management to support informed decision making.
- Work with internal stakeholders to gather insights and develop marketing materials for specific products and target markets.
- Present campaign results, recommendations, and strategic initiatives to senior management to support business growth and objectives.
- Monitor and analyze marketing metrics and KPIs to evaluate campaign effectiveness and optimize strategies.
- Minimum of 10 years of experience in marketing and communication with a Bachelor's degree, or 8 years + Master's degree.
- Bachelor's degree required; marketing, communication, and business administration a plus.
Ryan Specialty is committed to building and sustaining a diverse workforce. We offer a comprehensive benefits package, including paid time off, mental health services, and more. The target salary range for this position is $98,782.00 annually, with bonuses and benefits available for full-time roles.