Digital Advertising Strategist

2 weeks ago

Sandy, United States Pitted Labs Full time
About Pitted Labs

Pitted Labs is a leading provider of e-commerce solutions and consultation services for brands on Amazon and other emerging e-commerce marketplaces. Our company has a proven track record of increasing revenue, profit, and ratings/reviews for our clients by providing excellent service, working hard, having an entrepreneurial focus, and utilizing internal collaboration.

Job Description

We are seeking a Digital Advertising Strategist to help transform our digital advertising team into a data-driven performance machine. As a key member of our team, you will perform market research to build tailored full-funnel strategies for our clients and manage and delegate the creation of PPC and display campaigns across Amazon, Google, Meta, Walmart, and other similar platforms.

Key Responsibilities
  • Collaborate with client partners and leadership to determine the goals of the advertising team's digital marketing projects and develop plans to meet them.
  • Lead brainstorming sessions with team members to generate ideas for new digital marketing campaign concepts, including content and design elements.
  • Oversee brand relationships from an advertising perspective and lead the digital marketing performance presentations to client partner executives.
  • Serve as a subject matter expert for digital advertising optimization.
  • Drive growth within Pitted's portfolio brands, including launching brands into new markets or marketplaces through advertising excellence.
  • Oversee all budget and reporting for performance marketing across digital advertising platforms for partner clients.
  • Support technology development by identifying key product enhancements.
Requirements
  • 2+ years of experience in digital marketing, preferably in paid search and display advertising (Google Ads, Facebook, etc.)
  • Bachelor's degree in Marketing, Business, Communications, or a related program (preferred)
  • Demonstrable Excel knowledge, data analysis, and problem-solving skills
  • Prior experience in managing client relationships and communicating with key internal & external partners
  • Demonstrable quickness in learning new things and an ambitious attitude
  • Experience with advertising tools and platforms such as Perpetua/Marin/Quartile
  • Coordinate and participate in networking activities and events.
  • Stay up-to-date with industry trends.
  • Excellent analytical and data-driven decision-making skills.
  • Strong communication and presentation abilities.
  • Ability to work collaboratively with cross-functional teams.
  • Solid project management and organizational skills.
  • Attention to detail and commitment to maintaining brand standards.
  • Adherence to strict confidentiality guidelines.
  • Continuous improvement for self and team through education and training.
Why Work at Pitted Labs?
  • Hybrid work schedule
  • Unlimited PTO with additional paid holiday schedule
  • Casual dress code
  • Health, Vision, and Dental Insurance
  • 401(k)

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