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Marketing Communications Specialist
1 month ago
The Marketing Communications Specialist plays a pivotal role in driving key marketing and sales activities for Public Agency Retirement Services (PARS). This position supports the promotion and sale of retirement plans and trusts for local governments and educational agencies nationwide by crafting and editing marketing content for various mediums, and providing other sales support as needed.
Key ResponsibilitiesProposal/Request for Proposal (RFP) Response Writing and Production
- Develop written responses for assigned RFPs and other proposals for public agencies, working closely with the RFP team to create, write, edit, review, and complete RFP responses and proposals by deadline, coordinating with other departments as needed.
- Assist in tracking outstanding RFP submissions, provide timely follow-up communications, and in production of periodic win/loss reports.
- Monitor and assist with RFP and governmental news tracking systems.
- Assist in the operation and updating of RFP management software.
Marketing Support
- Prepare, review, and edit written content for marketing emails, presentations, webinars, website, and promotional materials such as flyers and brochures.
- Prepare written responses/proposals for requests for speaking roles/presentations for conferences.
- Manage and support marketing projects and research.
Sales Support
- Coordinate with various departments to prepare and/or assist in the preparation of sales materials, presentations, proposals, reports, and analyses.
- Assist with client communications.
- Provide support for sales meetings.
- Manage and support sales projects and research.
To be successful in this role, you will need:
- Bachelor's degree in Public Administration, Political Science, English, Journalism, Business Administration, Marketing, or Communications.
- Excellent writing/editing skills, including technical writing, generating new written content, and editing written content for a variety of mediums.
- Proficient in Microsoft Outlook, Word, Excel, & PowerPoint, and Customer Relationship Management (CRM).
- Ability to work under deadlines and manage multiple projects, tasks, and demands.
- Ability to work without direct supervision and efficiently manage tasks and time.
- Ability to perform research and analysis related to sales/marketing and public affairs matters.
- Versatility in marketing and technical writing to prepare a variety of communications.
- Strong work ethic, critical thinking, problem-solving, and interpersonal skills.
Experience with public agencies, financial services, and/or retirement plans is highly desirable. Knowledge of local, state, and federal government structures and operations is also beneficial. Experience with marketing and sales communications in various forms, such as long and short form proposals, RFPs, grant writing, and digital marketing, is preferred. Experience with RFP management software is also a plus. Certified Employee Benefits Specialist (CEBS) or other pension-related coursework is highly valued.
At Public Agency Retirement Services (PARS), we are committed to providing exceptional retirement solutions for public agencies nationwide. Our team is dedicated to delivering innovative and tailored solutions that meet the unique needs of our clients. If you are a motivated and results-driven professional with a passion for marketing and sales communications, we encourage you to apply for this exciting opportunity to join our team and contribute to our continued success.