Global Brand Marketing Strategist

2 months ago


San Francisco, California, United States US Tech Solutions Full time
About the Role

This is a high-profile position that requires a seasoned brand marketing professional to spearhead impactful seasonal campaigns. The ideal candidate will have extensive experience in developing and executing successful global campaigns, with a proven track record of driving awareness and consideration for clients.

Key Responsibilities
  1. Develop comprehensive campaign strategies based on thorough market research, audience insights, and brand objectives.
  2. Craft compelling campaign briefs that articulate the campaign vision, goals, target audience, messaging, and key performance indicators.
  3. Oversee the creation and execution of global toolkits, providing regional teams with necessary assets and guidance to adapt and implement campaigns effectively.
  4. Ensure toolkits include all necessary creative elements, messaging guidelines, and best practices to maintain brand consistency across regions.
  5. Foster collaboration with cross-functional teams, including production, creative, channel, and regional marketing teams, to ensure successful campaign execution.
  6. Implement creative testing insights and learnings to optimize campaign performance and drive continuous improvement.
Requirements
  • 10+ years of experience in brand marketing, with a proven track record of developing and executing successful global campaigns.
  • Experience working with cross-functional teams and managing complex projects.
  • Strong strategic thinking and analytical skills, with the ability to translate insights into actionable campaign plans.
  • Creative and innovative mindset, with a passion for storytelling and brand building.
  • Excellent project management skills, with the ability to prioritize and manage multiple deadlines.
Estimated Salary

$120,000 - $180,000 per annum, depending on experience.



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