Associate Brand Strategy Coordinator

2 weeks ago


Indianapolis, Indiana, United States MSI Full time
Job Overview

As a Junior Brand Development Manager at MSI, you will be instrumental in crafting and executing impactful brand strategies. The ideal candidate will engage with various teams to achieve brand goals, implement marketing initiatives, and evaluate campaign effectiveness. If you have strong communication, organizational, and collaborative skills, along with a dedication to enhancing brand visibility and sales, we encourage you to consider this opportunity.

Key Responsibilities:

  • Engage with stakeholders to define brand goals and strategic direction.
  • Perform market analysis to understand consumer preferences, industry dynamics, and competitive landscape.
  • Develop and present innovative marketing concepts to strengthen brand identity.
  • Contribute creative ideas to support sales and marketing objectives.
  • Assist in the planning and execution of marketing campaigns, including new product introductions and promotional activities.
  • Collaborate with cross-departmental teams, such as sales and product innovation, to ensure seamless campaign delivery.
  • Manage budgets and financial resources, ensuring efficiency and maximizing returns.
  • Work with finance and relevant departments to align expenditures with broader business strategies.
  • Evaluate industry trends and competitive actions to uncover opportunities and address potential challenges.
  • Offer insights based on market research to refine and enhance brand strategies.
  • Compile reports on brand performance and sales metrics, providing actionable insights and recommendations.
  • Monitor key performance indicators to measure the effectiveness of marketing efforts.

Qualifications:

  • Bachelor's degree in Marketing, Communications, Business, or a related discipline; a Master's degree or MBA is advantageous.
  • Proficient in conducting research and analyzing data to guide strategic choices.
  • Experience in managing multiple priorities and meeting tight deadlines.
  • Exceptional verbal and written communication abilities.
  • Strong collaboration skills with cross-functional teams.
  • Results-driven mindset with a focus on achieving objectives.
  • Creative thinker with the ability to generate innovative solutions.


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