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Marketing Brand Strategist

2 months ago

Houston, Texas, United States UNLEADED Full time

Marketing Brand Strategist Position at Unleaded

Are you enthusiastic about brand strategy and marketing initiatives? We are seeking a committed Marketing Brand Strategist to become a part of our team at Unleaded, a distinguished marketing agency.

The Marketing Brand Strategist is vital in working alongside clients and our internal marketing and creative teams. Your role will involve ensuring that client marketing initiatives resonate effectively with target demographics while monitoring marketing trends and competitive actions to keep our clients at the forefront.

In this position, your primary focus will be on crafting brand strategies, fostering brand development, executing plans, and ensuring that marketing initiatives meet their goals in both the short and long term.

Key Responsibilities

  • Identify new initiatives and research requirements to support the brand strategy
  • Ensure all materials and content comply with brand guidelines
  • Analyze market research to capitalize on opportunities
  • Stay informed on industry trends, public sentiment, and competitor actions
  • Build relationships with influencers, journalists, and media representatives
  • Effectively manage brand budgets
  • Define and execute brand communication strategies across various media platforms
  • Collaborate on messaging strategies to develop key messages and brand narratives
  • Evaluate brand positioning and audience insights
  • Articulate and communicate brand vision and mission
  • Work with a marketing strategist to align market entry strategies with brand goals
  • Lead creative development to enhance audience engagement
  • Assess marketing program performance and optimize for improved outcomes
  • Develop and uphold brand standards and documentation
  • Create comprehensive project briefs

About Unleaded

Unleaded is a well-respected marketing agency known for assembling a team of talented marketing and creative professionals who consistently deliver exceptional results. With a strong history of supporting clients through in-depth market research, strategic development, and effective marketing program management, our expertise lies in our problem-solving capabilities and the high-quality outcomes we provide to our clients.