Digital Marketing Director

6 days ago


Needham Heights, Massachusetts, United States SharkNinja Full time

Company Overview

SharkNinja is a leading global brand in home appliances and cleaning solutions, dedicated to delivering high-quality products that enhance consumers' lives.

We are seeking a highly skilled Digital Marketing Director to lead our digital marketing efforts in the Americas region. This role will be responsible for driving growth and consumer engagement through data-driven strategies, cutting-edge marketing technologies, and performance-driven initiatives.

About the Role

The Digital Marketing Director will oversee all aspects of digital marketing, including Paid Search (SEM), Paid Social, Display Advertising, Programmatic, SEO, and Affiliate Marketing. Key responsibilities include developing and implementing a comprehensive digital marketing strategy, setting KPIs and benchmarks for growth, and leading the development of campaigns that optimize the digital customer journey.

This role requires strong leadership skills, with the ability to inspire and develop a team. The successful candidate will have a proven track record of driving growth and delivering measurable business impact, as well as exceptional communication and collaboration skills to work across various departments and with global stakeholders.

Requirements

To be considered for this role, you should have:

  • A Bachelor's degree in Marketing, Business, or a related field; MBA or advanced degree preferred.
  • 10+ years of experience in digital marketing, with at least 5 years in a senior leadership role.
  • Proven success in leading performance marketing and loyalty initiatives, preferably within consumer products, e-commerce, or tech.
  • Strong experience in the Americas market, understanding regional nuances and consumer behavior trends.

Benefits

This role offers a competitive salary range of $150,000 - $200,000 per year, based on location and experience. Additionally, you can expect a comprehensive benefits package, including health insurance, retirement savings plan, and paid time off.

Why Join SharkNinja?

At SharkNinja, we value diversity, equity, and inclusion, and believe that each unique voice strengthens our innovation. We support associates in bringing their authentic selves to work, making an impact, and having opportunities for career acceleration. Our company culture is built on values such as progress over perfection, details make the difference, winning is a team sport, and communicating for impact.



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