Marketing Manager
21 hours ago
We are seeking a highly skilled and experienced Marketing Manager to join our team at TCWGlobal. As a Marketing Manager, you will be responsible for developing and implementing comprehensive marketing plans to drive sales, traffic, and NOI growth for our shopping centers.
Key Responsibilities:- Collaborate with the Marketing Director to develop and implement marketing plans aligned with business goals.
- Conceptualize and execute innovative marketing programs and initiatives to drive customer engagement and acquisition.
- Manage relationships with key internal departments, including digital, brand, and events, to ensure seamless day-to-day operations.
- Develop and maintain strong relationships with retailers to support openings, drive sales, and promote events.
- Partner with Westfield Rise to maximize awareness and reach through client activations and marketing campaigns.
- Work closely with the social media team to build and execute monthly content calendars, coordinate content production, and ideate engaging content.
- Identify and forge strategic partnerships and collaborations to align with the shopping center's objectives and goals.
- Develop and present business-driven content, including presentations, recaps, and documentation.
- B.A. or B.S. degree preferred or equivalent experience.
- 3 to 5 years of marketing experience in retail, shopping center, sports, or entertainment environments.
- Strong business acumen, strategic orientation, and general operation experience.
- Detail-oriented with effective time management skills and ability to meet deadlines.
- Strength in leadership, strategy, marketing, and financial management.
- Deep understanding of digital and social media platforms and content curation.
- Knowledge of commercial real estate and/or retail development, leasing, and operations is preferred.
- Strong analytical capability, especially in understanding and applying marketing/retail trends and marketing communication principles.
- While performing duties of this job, the employee is frequently required to sit and talk or hear.
- The employee is regularly required to stand and walk up to 8 hours a day.
- The employee must be able to communicate verbally in person and on the telephone.
- The duties of the job include bending and stooping, up to 4 hours a day.
- The employee is regularly required to use a computer and must possess the ability to multi-task.
- Lifting and carrying up to 35lbs for at least 15 minutes at a time.
TCWGlobal is an equal opportunity employer. We do not discriminate based on age, ethnicity, gender, nationality, religious belief, or sexual orientation.
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