Paid Media Marketing Manager

1 day ago


Washington, Washington, D.C., United States Clutch Full time
Job Title: Paid Media Marketing Manager

We are seeking a highly skilled Paid Media Marketing Manager to join our team at Clutch. As a Paid Media Marketing Manager, you will be responsible for developing and executing paid media strategies across various channels, including paid search, paid social, display, and retargeting.

Key Responsibilities:
  • Develop and execute paid media strategies to drive targeted traffic and optimize ad spend and ROI.
  • Manage day-to-day campaign activities, including budgeting, forecasting, bid optimization, ad copy testing, and performance monitoring.
  • Conduct keyword research, audience targeting, and market analysis to inform paid media strategies.
  • Collaborate with internal and external creative partners to develop compelling ad creative and landing pages that foster engagement and high conversion rates.
  • Monitor campaign performance and provide weekly reports, insights, and recommendations for improvement.
  • Stay up-to-date with industry trends and best practices in paid media, ad technology, and platform changes to continuously improve strategy and execution.
Requirements:
  • Minimum 5-7+ years of experience working on Google Ads, Microsoft Ads, and Paid Social advertising.
  • Proven track record of driving high-converting campaigns and ROI through paid media in a B2B environment.
  • Proficiency in Excel and ability to analyze and pull insights from large sets of data.
  • Strong communication skills, both verbal and written, to develop cross-department relationships and keep stakeholders informed of campaign performance.
  • Experience problem-solving and troubleshooting CRMs, integrations, and conversion tracking implementation.
What We Offer:
  • Competitive salary range between $80,000 and $110,000.
  • 401(k) match, 100% immediate vesting.
  • Cigna medical, dental, and vision benefits.
  • Life insurance, short-term and long-term disability benefits, fertility benefits, and mental health benefits.
  • Paid time off, including 15 vacation days, 12 holidays, 3 flexible holidays, 2 community service days, and 2 mental health days.

Clutch is an Equal Employment Opportunity employer and welcomes applications from diverse candidates. We are committed to providing reasonable accommodations for qualified individuals with disabilities and disabled veterans in our job application procedures.



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