B2B Media Director

2 days ago


Washington, Washington, D.C., United States The Marketing Practice Full time
Job Title: B2B Media Director

We are seeking an experienced B2B Media Director to join our team at The Marketing Practice. As a key member of our media team, you will be responsible for developing and executing integrated media strategies that drive business growth for our clients.

Key Responsibilities:
  • Develop and present cross-channel media strategies for complex, global B2B organizations
  • Oversee the strategic management of campaigns, identifying and implementing optimizations to paid media strategies based on performance results
  • Collaborate with creative teams to bring messaging strategies to life via relevant media placements
  • Create actionable and meaningful program KPIs and aid in analytics and systems integrations for proper tracking and attribution
Requirements:
  • Proven experience in B2B marketing and media planning
  • Strong understanding of the media landscape and emerging media channels
  • Ability to lead cross-discipline teams and develop strategic media recommendations
What We Offer:
  • Competitive salary and benefits package
  • Opportunities for professional growth and development
  • A dynamic and collaborative work environment

We are an equal opportunities employer and welcome applications from diverse candidates. If you are a motivated and experienced B2B Media Director looking for a new challenge, please submit your application.


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