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Sales and Marketing Executive
2 months ago
We are seeking a dedicated Sales and Marketing Executive to join our dynamic team at Epsilon. This role is pivotal in driving revenue growth and enhancing client relationships through strategic engagement and insightful analysis.
Key Responsibilities:- Revenue Generation: Achieve and surpass designated sales targets.
- Prospecting: Leverage existing networks and analytical tools to identify and connect with potential brand and agency stakeholders.
- Client Insights: Provide valuable market research, trends, and innovative ideas to foster interest and build strong relationships.
- Funding Analysis: Investigate brand organizations to discover various funding sources (e.g., shopper marketing, brand, eCommerce) to enhance each partnership.
- Presentation Skills: Command a room (virtually or in-person) with engaging presentations that inspire confidence and challenge clients constructively.
- Performance Analysis: Evaluate campaign metrics and suggest improvements for enhanced performance.
- Team Collaboration: Work closely with internal departments (account management, ad operations, creative, analytics, development) to deliver a seamless experience for retailers and suppliers.
- Communication: Liaise with retailer teams regarding account outreach, messaging, and product prioritization.
- CRM Management: Maintain records of outreach and sales activities using HubSpot.
The ideal candidate will possess the following qualifications:
- Experience in retail, eCommerce, and digital monetization, along with knowledge of the Ad Tech industry.
- Exemplary leadership traits including trust, loyalty, empathy, and initiative.
- Strong organizational abilities to prioritize tasks effectively and meet deadlines.
- Proficient problem-solving skills with a focus on solutions.
- Exceptional interpersonal communication skills.
- Proven track record in strategic planning and operational efficiency.
- Effective time management skills to handle timelines and deliverables.
- Familiarity with various CRM and Sales Intelligence platforms, with a willingness to learn.
- Ability to thrive in a collaborative team environment.
- Proficiency in Google Suite applications.
- Minimum of 2 years of experience in advertising, media sales, or business development.
- Strong understanding of the CPG landscape through direct sales or related exposure.
- Comfortable discussing DSP, DMP, and PMP concepts.
- Bachelor's degree in marketing, business, or a related field.
- Willingness to travel as required.
Epsilon is a leading global advertising and marketing technology firm, integral to Publicis Groupe. We empower clients to harness their first-party data for impactful campaigns across various channels while ensuring consumer privacy. Our innovative technology connects brands with real consumers, driving performance and measurable outcomes.
At Epsilon, we recognize that our employees are our greatest asset. We offer competitive compensation, comprehensive health benefits, and ample opportunities for career advancement.
Epsilon is an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.