Salesforce Marketing Cloud Developer
1 week ago
Talent Software Services is seeking a highly skilled Salesforce Marketing Cloud Developer to join our team. As a key member of our team, you will be responsible for developing and implementing marketing campaigns using Salesforce Marketing Cloud.
Key Responsibilities- Develop Business Requirements: Assist in developing business requirements in Salesforce to ensure seamless integration with our systems.
- Build Functionality: Build functionality to allow new journeys to be created, enabling our team to effectively engage with customers.
- Implement Marketing Campaigns: Develop and implement marketing campaigns using Salesforce Marketing Cloud, including Email Studio, Journey Builder, and Mobile Studio.
- Manage Email Campaigns: Develop and manage email campaigns, including responsive email templates, to ensure effective communication with our audience.
- Integrate Systems: Experience using AMP script, SSJS, SQL, and HTML/CSS to create customized email templates, SMS messages, and landing pages, and integrate with external systems using REST and SOAP APIs.
- Design Workflows: Design and maintain workflows in Automation Studio to automate various processes, including file transfers, data extractions, sending emails, and SMS.
- Manage Data Extensions: Create and manage data extensions and data filters to segment audiences and target campaigns effectively.
- Develop CloudPages: Develop and manage CloudPages to create landing pages, microsites, and forms in WebStudio.
- Configure Journeys: Design, configure, and automate journeys using Journey Builder to ensure seamless customer experiences.
- Manage Automated SMS Campaigns: Create and manage automated SMS campaigns, including opt-in/opt-out processes, to ensure effective communication with our audience.
- Manage Day-to-Day Operations: Manage day-to-day operational needs in Salesforce, including data integration and platform builds.
- Build and Edit Code: Build and edit code in Salesforce to ensure seamless integration with our systems.
- Test New Functionality: Test new functionality to ensure it meets our requirements.
- Manage Dashboards: Create and manage dashboards to provide insights into our marketing campaigns.
- Manage Custom Applications: Manage and create custom applications and automate business processes via SFDC.
- Manage Workflow Rules: Manage and create workflow rules and use of Salesforce Lightning to ensure seamless integration with our systems.
- Monitor and Debug Deployment Tools: Monitor and debug deployment tools to ensure seamless deployment of our marketing campaigns.
- Manage Communication between Systems: Manage communication between different systems using web services to ensure seamless integration.
- Support Testing: Support testing, including unit testing, user acceptance testing, regression testing, and end-to-end testing, to ensure our marketing campaigns meet our requirements.
- Provide Subject Matter Expertise: Serve as a subject matter expert on Salesforce Marketing Cloud capabilities and provide guidance on maximizing system potential.
- Develop and Maintain Email Marketing Campaigns: Develop and maintain email marketing campaigns that adhere to Protected Health Information (PHI) and CAN-SPAM regulations, including managing unsubscribe mechanisms and ensuring accurate sender information.
- Troubleshoot and Resolve Issues: Troubleshoot and resolve issues in campaigns, journeys, and automation workflows to ensure seamless customer experiences.
- Manage User Access and Permissions: Manage user access and permissions in Salesforce Marketing Cloud to ensure seamless collaboration with our team.
- Platform Development: Platform development experience using Apex and Visualforce, with a strong understanding of Lightning components.
- Development Lifecycle: Experience with the development lifecycle, including development, testing, and deployment.
- Data Integration: Experience with data integration, including data mapping and data transformation.
- Apex Development: Experience with Apex development, including building and editing code in Salesforce.
- SQL: Experience with SQL, including creating and managing databases and data models.
- AMPscript: Experience with AMPscript, including creating and managing email templates and SMS messages.
- Testing Skills: Experience with testing skills, including automation and regression testing.
- People Skills: Strong people skills, including effective communication and collaboration with our team.
- Background in Salesforce: A strong background in Salesforce and Marketing Cloud, including experience with Email Studio, Journey Builder, and Mobile Studio.
- Certification: Required certification: Salesforce Certified (Apex Specialist).
- Experience with SharePoint: Experience working with SharePoint, including developing and managing SharePoint sites and lists.
- Experience with Salesforce: Experience working with Salesforce, including developing and managing Salesforce applications and workflows.
- Experience with Marketing Cloud: Experience working with Marketing Cloud, including developing and managing marketing campaigns and email templates.
- Ability to Create Technical Documentation: Ability to create technical documentation for monitoring, changes, and enhancements in Salesforce.
- Communication Skills: Strong communication skills, including written and oral communication.
- Experience with Object-Oriented Languages: Experience with object-oriented languages, including Java and JavaScript.
- Knowledge of SOQL: Knowledge of SOQL and web services.
- Knowledge of CSS, HTML, and Dashboards: Knowledge of CSS, HTML, and dashboards, including creating and managing dashboards in Salesforce.
- Experience in Medicaid or Other Healthcare Claims System IT Projects: Experience in Medicaid or other healthcare claims system IT projects, including developing and managing IT systems and applications.
- Salesforce Marketing Cloud Developer Certification: Salesforce Marketing Cloud Developer Certification.
- Salesforce Marketing Cloud Email Specialist Certification: Salesforce Marketing Cloud Email Specialist Certification.
- Salesforce Certified (Apex Specialist): Salesforce Certified (Apex Specialist).
- Java: Java.
- JavaScript: JavaScript.
- HTML/CSS: HTML/CSS.
- Salesforce Lightning: Salesforce Lightning.
- Object-Oriented Programming: Object-oriented programming.
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