Senior Campaign Strategist

5 days ago


Redlands, California, United States Esri Full time
Job Summary

We are seeking a highly skilled Senior Campaign Strategist to join our team at Esri. As a key member of our marketing team, you will be responsible for developing and executing integrated marketing campaigns that drive business results and support our company's mission.

Key Responsibilities
  • Develop and Execute Campaigns: Create and implement comprehensive marketing campaigns that align with our business objectives and target audience needs.
  • Lead Cross-Functional Teams: Collaborate with internal stakeholders to ensure seamless campaign execution and maximize results.
  • Analyze and Optimize: Use data and analytics to evaluate campaign performance and make data-driven decisions to improve future campaigns.
  • Stay Up-to-Date with Industry Trends: Continuously update your knowledge of emerging digital technologies, media opportunities, and strategies to effectively contribute to our marketing goals.
Requirements
  • Bachelor's Degree in Marketing or Related Field
  • 8+ Years of Experience in Channel Marketing
  • Proven Track Record of Success in Managing Multiple Marketing Campaigns
  • Strong Written and Verbal Communication Skills
  • Ability to Engage with Stakeholders at the Executive Level
Preferred Qualifications
  • Master's Degree in Marketing or Related Field
  • Certified Customer Experience Professional (CCXP) Accreditation
  • Experience with Adobe Analytics, Adobe Audience, Adobe Target, Power BI, Pardot, and/or Salesforce
  • Knowledge of GIS/Esri Products
About Esri

At Esri, we value diversity, equity, and inclusion. We believe that a diverse workforce is essential to creating positive global change. We are committed to ongoing learning, growth, and change to ensure every employee can contribute to their life's best work. Our commitment to these principles extends to the global communities we serve by creating positive change with GIS technology.



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