Public Relations Manager

5 days ago


Redlands, California, United States Esri Full time
Job Summary

We are seeking a highly skilled Public Relations Manager to lead our in-house media relations team and develop strong relationships with editors and reporters for global, national, and industry publications. The ideal candidate will have a proven track record of securing media placements and working with executive-level stakeholders.

Key Responsibilities
  • Develop and implement Esri's media relations strategy in collaboration with the Head of Influence Marketing.
  • Oversee the writing of press releases and other communication documents through your team.
  • Represent Esri PR at events and in various strategic initiatives.
  • Drive results by overseeing the creation and management of communication plans for events, campaigns, and initiatives across the global Esri organization.
  • Identify and manage opportunities for press interviews at Esri and during events.
  • Lead a team by coaching, mentoring, and guiding media relations team members.
  • Build relationships with senior and executive business leaders in corporate marketing and across Esri to implement communication strategies and tactics.
  • Work with the Influence Marketing leadership team to create a business plan identifying annual opportunities, objectives, budgets, and goals.
Requirements
  • 8+ years of experience working in media relations with a Bachelor's degree in communications, marketing, journalism, English, or related field.
  • 5+ years of experience coaching and managing a team working with executive-level stakeholders.
  • Demonstrated success of securing media placements and working with executive-level stakeholders.
  • Demonstrated innovative approach to communications strategy for technology companies.
  • Strong existing media relationships.
  • Experience in journalist-style writing and storytelling.
  • Ability to work on and oversee multiple projects at a time and with tight deadlines.
  • Strong initiative-taking and problem-solving skills.
  • Highly organized, energetic, and detail-oriented.
  • Availability to travel 10-20% of the time to serve in an official capacity as lead of PR for Esri.
Preferred Qualifications
  • PR agency and in-house (B2B) experience for technology companies.
  • Experience overseeing vendor contracts.
  • Understanding of GIS, mapping, and location analytics.
  • Understanding of Esri's technology, products, and services.

Esri is an equal opportunity employer (EOE) and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability status, protected veteran status, or any other characteristic protected by law.



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