Auto Insurance Digital Product Management Expert
6 days ago
About the Company
Plymouth Rock Assurance Corporation is a leading provider of auto and homeowner's insurance in the Northeast and mid-Atlantic regions.
We have built an unparalleled reputation for service and continuously invest in technology to stay ahead of the competition.
The Ideal Candidate
We are seeking a results-driven and analytical Digital Product Strategy Manager to lead our Direct Response Auto Insurance business forward.
This role will oversee the measurement, analysis, and roadmaps for our online quoting and sales platform (eSales) and marketing technology stack.
Key Responsibilities:
- Oversee the measurement, analysis, and roadmaps for our online quoting and sales platform (eSales) and marketing technology stack.
- Develop, launch and track A/B tests to maximize funnel conversion.
- Establish and maintain controls to ensure proper system function and lead triage efforts when issues occur.
- Manage end-to-end product launches by working with design & engineering teams to finalize solutions, align priorities, and monitor impact and performance post-launch.
- Measure and interpret key performance indicator (KPI) performance, customer behavioral data, and competitive analysis to drive ongoing improvement and identify new opportunities.
Requirements:
- 6+ years of digital product management and analytics experience.
- Strong understanding of:
- A/B Testing methodology, execution and analysis.
- Software development lifecycle, agile methodologies and minimum viable products.
- Governing third-party software tools and integrations.
- Ability to:
- Manage stakeholder expectations.
- Foster collaboration between design & engineering teams.
- Create reporting dashboards and complete ad-hoc analyses.
- Act as a leader on a cross-functional team.
- Bachelor's degree required; MBA preferred.
Compensation Package
The estimated salary for this position is $120,000-$180,000 per year, depending on experience and qualifications.
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