Senior SEM Manager

3 days ago


Boston, Massachusetts, United States Smartcat Full time
About the Role

We are seeking a highly skilled Senior SEM Manager to join our team at Smartcat. As a key member of our marketing team, you will be responsible for developing and executing search engine marketing strategies to drive pipeline and ARR growth.

Our ideal candidate will have a strong background in B2B SaaS marketing, with experience in creating successful paid advertising campaigns. You will be responsible for analyzing results, optimizing copy, CTAs, and landing pages to drive cost per acquisition down and ROI up.

Key Responsibilities
  1. Develop and execute SEM strategies to generate 2x pipeline
  2. Compete for #1 or #2 spot in paid search results for our key Jobs-To-Be-Done
  3. Continuously optimize copy, CTAs, and landing pages to drive cost per acquisition down and ROI up
Requirements
  • 5+ years of experience in agency and/or B2B SaaS search engine marketing
  • Experience attracting both SMBs and large enterprise leads through SEM
  • Directly contributed to 2x+ SEM growth in a paid advertising function
  • Experience with search engine marketing, paid social, and display advertising
  • Experience with bidding algorithms to help achieve outsized results such as Skai and Marin
  • Deep analytical skills including tracking and optimizing the full advertising acquisition funnel
  • Experience using Google Analytics, LinkedIn Advertising, Hubspot, 6Sense, and other current advertising platforms
  • Desire to work in a fast-moving rocketship, own and design programs, and make a meaningful impact on the success of the business
  • Experience working with a global mindset to help regional teams execute campaigns globally
  • Outstanding written and verbal communication skills
  • Excellent organizational skills and can multitask across teams and projects
  • Integrity, full commitment, and a strong sense of ownership
  • Openness to feedback and alternative opinions and ideas
  • Additional languages preferred
About Smartcat

Smartcat is a dynamic Series C company growing at 130% YoY, thanks to the high and quick ROI it delivers to global enterprises. We are a global team of 200+ enthusiastic people spread across 30+ countries, fully remote since 2020. Our innovative approach towards multilingual content taps into a $100B industry, enabling enterprise end-users to stop using traditional outsourcing methods and start enjoying an easy-to-use, AI-powered SaaS that delivers immediate high-quality results at a fraction of the cost.

We are committed to building a culture that highlights respect and appreciation for each individual's unique background and perspective, while maintaining a strong focus on results and clear, honest, and direct communication. We believe in welcoming everyone and fostering an inclusive environment where team members can be their authentic selves at work.



  • Boston, Massachusetts, United States Overdrive Interactive Full time

    About the RoleWe are seeking a highly skilled Senior Account Executive to join our team at Overdrive Interactive. As a key player in our team, you will serve as both an interactive marketing strategist and account manager, leveraging our products and services to meet our clients' business objectives.Key ResponsibilitiesCultivate and manage productive client...


  • Boston, Massachusetts, United States Audacy Full time

    Job SummaryThe Search Engine Marketing Account Manager will be responsible for managing client SEM accounts as part of Audacy's centralized revenue operations Search team. This individual will work on building, monitoring, and analyzing clients' digital PPC advertising campaigns on a regular basis, serving as the primary contact with the sales team and...


  • Boston, Massachusetts, United States Sleeping Dog Properties Full time

    Job DescriptionSleeping Dog Properties, Inc. is a Boston-based Design-Build company founded in 1993. Our mission is Building Better. We are seeking a Senior Digital Marketing Strategist to advance our already robust marketing platform.The ideal candidate will assist in the sales and marketing team to advance our marketing platform and campaign messaging. The...


  • Boston, Massachusetts, United States JLL Full time

    Marketing Programs ManagerWe are seeking a highly skilled and motivated Marketing Programs Manager to join our team at JLL. As a key member of our Property Management Technologies group, you will be responsible for driving demand generation and lead generation for our expanding suite of technology solutions.In this role, you will play a critical part in...


  • Boston, Massachusetts, United States Digitas Full time

    Job Title: Search Marketing AnalystAt Digitas, we're seeking a highly skilled Search Marketing Analyst to join our team. As a key member of our digital marketing team, you'll be responsible for managing the tactical components within integrated Search Engine Marketing (SEM) campaigns, also known as Paid Search or Pay-per-Click (PPC).Key...


  • Boston, Massachusetts, United States Digitas Full time

    Job Title: Search Marketing AnalystAt Digitas, we're seeking a highly skilled Search Marketing Analyst to join our team. As a key member of our digital marketing team, you'll be responsible for managing the tactical components within integrated Search Engine Marketing (SEM) campaigns.Key Responsibilities:Develop and execute SEM strategies to drive business...

  • Head of Marketing

    3 weeks ago


    Boston, Massachusetts, United States Spoiler Alert Full time

    Job DescriptionSpoiler Alert is seeking a seasoned marketing professional to lead our overall marketing strategy, with a focus on developing, executing, and optimizing a demand generation motion that drives qualified leads, pipeline growth, and revenue.The ideal candidate will have a strong track record of successfully leading demand generation strategies...


  • Boston, Massachusetts, United States Overdrive Interactive Full time

    At Overdrive Interactive, we're seeking a seasoned Senior SEO Strategist to join our team. As a key member of our digital marketing team, you'll be responsible for developing comprehensive online marketing strategies that drive results for our clients.The ideal candidate will have a deep understanding of search engine optimization principles and be able to...

  • Senior Data Analyst

    4 days ago


    Boston, Massachusetts, United States Grand Circle Full time

    Job Title: Senior Data AnalystCompany: Grand Circle LLCLocation: Boston, MAJob Type: Full-time (Hybrid - 3 days in office)We are seeking a highly skilled and motivated Sr. Data Analyst to contribute to the development of cutting-edge solutions. If you are passionate about pushing the boundaries of technology and solving complex problems, we want to hear from...


  • Boston, Massachusetts, United States Guardian Angel Senior Services Full time

    About the RoleWe are seeking a compassionate and experienced caregiver to join our team at Guardian Angel Senior Services. As an On Call Caregiver, you will play a vital role in providing high-quality care and support to our senior clients in their own homes.Key ResponsibilitiesProvide exceptional care and support to senior clients, including assistance with...


  • Boston, Massachusetts, United States Guardian Angel Senior Services Full time

    Job SummaryWe are seeking a compassionate and experienced caregiver to join our team at Guardian Angel Senior Services. As an On Call Caregiver, you will provide high-quality care and support to senior citizens in their own homes, enhancing their quality of life and independence.Key ResponsibilitiesProvide personalized care and support to senior clients,...


  • Boston, Massachusetts, United States Connexion Systems & Engineering, Inc. Full time

    Job SummaryWe are seeking a highly experienced Digital Marketing Strategist to join our team as a Paid Media Specialist - Senior. This role will play a pivotal part in driving incremental revenue growth through strategic management and continuous optimizations of our paid media and affiliate marketing programs.The ideal candidate will have a deep...

  • Senior Manager

    3 weeks ago


    Boston, Massachusetts, United States Solaris by Roessel Joy LLC Full time

    Job Title: Senior ManagerSolaris is seeking a Senior Manager to join our team of finance and accounting professionals. As a Senior Manager, you will be responsible for leading and mentoring consultants, contributing to client development, and delivering solutions that impact the Finance function and beyond.Key Responsibilities:Lead complex transactions,...


  • Boston, Massachusetts, United States Five Star Senior Living Full time

    Job Title: Director of Revenue ManagementFive Star Senior Living is seeking a highly skilled Director of Revenue Management to join our team. As a key member of our leadership team, you will be responsible for developing and implementing a comprehensive revenue management program that drives rate governance, efficiency, and revenue optimization across our...

  • Senior IT Manager

    2 days ago


    Boston, Massachusetts, United States Insource Services, Inc. Full time

    Job SummaryWe are seeking a highly skilled Senior IT Manager to join our team at Insource Services, Inc. The ideal candidate will have a strong background in IT infrastructure management, technology strategy, and client relationship management.The Senior IT Manager will be responsible for the overall management of client relationships and their IT...

  • Wellness Nurse

    2 hours ago


    Boston, Massachusetts, United States Senior Living Residences Full time

    Job Summary:The Wellness Nurse is a vital member of our Resident Care team, responsible for managing and directing a comprehensive care program for all residents of our community. This role requires a licensed nurse with experience working with elderly and Alzheimer's populations. The successful candidate will be able to communicate effectively with...


  • Boston, Massachusetts, United States Mondo Full time

    Job Title: Senior Account ManagerWe are seeking a highly skilled Senior Account Manager to join our team at Mondo. As a Senior Account Manager, you will be responsible for managing client relationships and developing strategic marketing plans to drive business growth.Key Responsibilities:Manage 2-5 client accounts, including mid-large enterprise...


  • Boston, Massachusetts, United States 2Life Communities Full time

    Job Title: Senior Property Manager2Life Communities is seeking a highly skilled and experienced Senior Property Manager to oversee the daily operations of our senior housing communities. As a key member of our team, you will be responsible for ensuring the highest level of service and quality of life for our residents.Key Responsibilities:Manage the overall...

  • Digital Media Manager

    4 weeks ago


    Boston, Massachusetts, United States KADA Inc Full time

    Job Title: Paid Digital Media ManagerKada Recruiting is partnering with a leading digital marketing agency to find a skilled Paid Digital Media Manager to lead their expanding paid digital media team.This role offers a unique opportunity to work with a four-time Inc. 5000 company that provides a true turnkey outsourced suite of marketing capabilities to...

  • Tax Senior Manager

    1 month ago


    Boston, Massachusetts, United States RSM US LLP Full time

    Job Title: Tax Senior ManagerWe are seeking a highly skilled Tax Senior Manager to join our Mergers and Acquisitions (M&A) Tax group. As a key member of our team, you will be responsible for delivering due diligence and tax structuring services to our clients.Key Responsibilities:Work as part of a multi-disciplinary team to deliver tax services to...