Strategic Marketing Director
3 weeks ago
About the Role
We are seeking a highly skilled and analytical Strategic Marketing Director to join our dynamic team at Unleaded. As a key member of our Integrated Marketing team, you will collaborate closely with the strategy team and channel managers to bring innovative content and campaigns to life across paid, earned, and owned channels.
Key Responsibilities
- Develop and execute global integrated campaigns across paid, owned, and earned channels, ensuring consistency in creative, audience targeting, media placement, and landing page optimization.
- Own full-funnel marketing strategy, developing strategic plans informed by analytics to maintain and optimize budgets and achieve company goals.
- Partner with team members to develop comprehensive marketing plans, ensuring alignment with brand and marketing strategy, overall business objectives, and market trends.
- Develop and implement an ongoing testing strategy for creative assets to optimize performance and drive continuous improvement.
- Recommend and coordinate the development and execution of email marketing campaigns, A/B testing, and performance analysis.
- Support content strategy by identifying key topics and themes, and contributing to the editorial calendar and asset identification for effective execution.
- Collaborate closely with members of the Integrated Marketing, Creative, Brand Management, and Strategy teams.
- Perform in-depth analysis of marketing activities to generate actionable insights for improving channel performance and growth.
- Support the execution of SEO and SEM strategies to improve website traffic, engagement, and rankings.
- Work closely with the Technology & Analytics manager to define and track KPIs.
- Lead post-mortem analysis of campaigns to summarize and share learnings and inform future initiatives.
- Develop and implement scalable account-based marketing strategies.
- Advise on website structure, content, and optimization, and other marketing assets to support business and marketing objectives.
About Unleaded
For over 20 years, we have developed market insights, improved business processes, unraveled complex market landscapes, created award-winning multi-channel marketing and advertising campaigns, and assimilated into 100+ companies. Our success is predicated on helping clients find new growth opportunities and creating the marketing programs that capitalize on them. We empower our people to bring their highest value and most audacious ideas to work with them every day, encouraging cross-disciplinary collaboration and proactive team players.
-
Strategic Marketing Director
4 weeks ago
Houston, Texas, United States Houston Journal of Health Law & Policy Full timeJob SummaryWe are seeking a highly skilled Strategic Marketing Director to lead our comprehensive marketing program at the University of Houston. This individual will be responsible for directing a team of marketing professionals to support the marketing needs of the university.Key ResponsibilitiesDevelop and implement strategic marketing and operating plans...
-
Strategic Account Marketing Director
3 weeks ago
Houston, Texas, United States KPMG Full timeBusiness Title: Associate Director, Key Account Marketing - Industrial ManufacturingRequisition Number:Function: Business Support ServicesArea of Interest:State:TXCity: HoustonDescription:KPMG is a leading provider of audit, tax, and advisory services. We are seeking an Associate Director, Key Account Marketing to join our Marketing organization in Houston,...
-
Strategic Account Marketing Director
4 weeks ago
Houston, Texas, United States KPMG Full timeJob Summary:KPMG is seeking a highly skilled Associate Director, Key Account Marketing to join our Marketing organization. The ideal candidate will have a strong background in demand generation and marketing, with a focus on Industrial Manufacturing industry experience.Key Responsibilities: Develop personalized multi-channel integrated marketing plans to...
-
Strategic Marketing Director
4 weeks ago
Houston, Texas, United States Compass Full timeJob SummaryThis is a 100% in-office position at Compass. As a Strategic Marketing Lead, you will be responsible for enabling Compass Marketing Advisor excellence.Key ResponsibilitiesBe the Compass Marketing liaison for M&A projects and assist in integrating new brokerages into the Compass service model and branding guidelines.Exemplify what "excellence"...
-
Strategic Marketing Director
4 weeks ago
Houston, Texas, United States Avenue 360 Health and Wellness Full timeAvenue 360 Health and Wellness is seeking a highly skilled Marketing Manager to drive business objectives and enhance brand awareness in the health care industry.### Key Responsibilities:* Develop and execute comprehensive marketing strategies to support business objectives* Collaborate with cross-functional teams to create integrated marketing campaigns*...
-
Strategic Brand Marketing Director
3 weeks ago
Houston, Texas, United States Murray Resources Full timeA forward-thinking leader is needed to spearhead the development and execution of Murray Resources' branding strategy to enhance market growth and solidify a unique, impactful presence.The ideal candidate is a seasoned professional with extensive experience in brand management, strategic planning, and cross-functional leadership.Responsibilities:Develop and...
-
Market Director of Marketing
4 weeks ago
Houston, Texas, United States Chi Full timeOverviewCommonSpirit Health, a leading healthcare provider, is seeking a dynamic and experienced Market Director of Marketing to lead our Houston market. With over 700 care sites across the U.S., we offer a wide range of services, from clinics and hospitals to home-based care and virtual care services. Our goal is to build healthy communities, advocate for...
-
Houston, Texas, United States Citigroup Inc Full timeCitigroup Inc., a leading global financial services institution, seeks a seasoned Commodities Director to lead its strategic risk and market efforts. Reporting directly to the Global Head of Institutional Credit Management (ICM), this role will be responsible for managing a team of corporate underwriters, covering structured commodity financing transactions...
-
Market Director of Marketing
4 weeks ago
Houston, Texas, United States Catholic Health Initiatives Full timeMarket Director of MarketingCatholic Health Initiatives is seeking a highly skilled Market Director of Marketing to lead our Houston market. This role will be responsible for developing and implementing marketing and growth strategies to drive business success.Key Responsibilities:Develop and execute marketing and growth strategies to achieve business...
-
Marketing Director
4 weeks ago
Houston, Texas, United States Perry Homes Full timeJob SummaryWe are seeking a highly skilled and experienced Marketing Director to join our team at Perry Homes. As a key member of our leadership team, you will be responsible for developing and executing comprehensive marketing strategies to drive lead generation, increase brand awareness, and enhance customer engagement.Key ResponsibilitiesDevelop and...
-
Marketing Director
4 weeks ago
Houston, Texas, United States Pappas Restaurants Full timeJob SummaryThe Director of Marketing will drive business outcomes and market position for Luby's Culinary Services. This role requires a strategic thinker who can execute marketing strategies, develop client relationships, and lead the audit program for marketing/client relationships.Key ResponsibilitiesDevelop and execute marketing strategies to drive...
-
Marketing and Communications Director
1 month ago
Houston, Texas, United States DePelchin Children's Center Full timeJob Summary:The Director of Marketing and Communications will lead the development and execution of DePelchin's strategic goals and objectives for marketing, public relations, and communications. This role will provide guidance and support to marketing and communication staff while fostering collaboration with other departments to ensure effective...
-
Director of Strategic Growth
3 weeks ago
Houston, Texas, United States Urban Grid Solar Projects, LLC Full timeJob OverviewUrban Grid Solar Projects, LLC is seeking a highly skilled Director of Strategic Growth to join our team. As a key member of our leadership team, you will play a critical role in shaping and executing the company's long-term vision and growth strategies.The ideal candidate will have a strong blend of analytical rigor, strategic thinking, and...
-
Market Director of Marketing
4 weeks ago
Houston, Texas, United States Catholic Health Initiatives Full timeOverviewCatholic Health Initiatives is seeking a dynamic and skilled Market Director of Marketing to join the Houston Market team. As a key member of the South Region marketing and communication leadership team, you will be responsible for shaping and executing marketing and growth strategies within the market.ResponsibilitiesDevelop and implement...
-
Marketing and Communications Director
4 weeks ago
Houston, Texas, United States DePelchin Children's Center Full timeJob Title: Director of Marketing and CommunicationsJob Summary:DePelchin Children's Center is seeking a highly skilled and experienced Director of Marketing and Communications to lead our marketing and communications efforts. The successful candidate will be responsible for developing and executing strategic plans to promote our services, build awareness,...
-
Strategic Marketing Communications Director
4 weeks ago
Houston, Texas, United States TechnipFMC PLC Full timeJob Purpose:The Marketing Communications Manager role is pivotal in driving product awareness, adoption, and customer engagement through compelling storytelling and effective communication strategies. The Marketing Communications Manager will collaborate closely with product marketing, sales, and marketing teams to develop and execute integrated...
-
Marketing Director
4 weeks ago
Houston, Texas, United States PBK Architects Full timeMarketing Director - Texas Market LeadWe are seeking a seasoned marketing professional to lead our marketing efforts in Texas. As Marketing Director - Texas Market Lead, you will be responsible for developing and executing strategic marketing initiatives that drive brand awareness, client engagement, and business growth in the Texas market.This role requires...
-
Strategic Operations Director
4 weeks ago
Houston, Texas, United States Dunhill Full timeAs a key member of the Dunhill team, the Executive Vice President – General Contracting will provide strategic direction and operational leadership for the Company. This role involves organizing and facilitating the decision-making process of the advisory Board of Directors and implementing Board directives, policies, and activities.The EVP will be...
-
Digital Marketing Director
2 days ago
Houston, Texas, United States Wpromote Full timeAbout the RoleWe are seeking a highly experienced Digital Marketing Director to join our team at Wpromote. As a key member of our leadership team, you will be responsible for driving the growth and profitability of our largest clients in the Automotive industry. Your extensive knowledge of digital marketing and media will be instrumental in developing and...
-
Marketing Director
3 weeks ago
Houston, Texas, United States Hilcorp Full timeJob Summary:As a key member of the Hilcorp team, the Marketing Director will be responsible for providing strategic leadership and managing the implementation of all aspects of Marketing natural gas and natural gas liquids for Hilcorp's Lower 48 properties. This role requires a strong understanding of the L48 gas and NGL pipeline networks, as well as...