Senior Manager, Partner Marketing Lead

2 days ago


Naperville, Illinois, United States American Water Resources LLC Full time
Job Summary

We are seeking a highly skilled Senior Manager, Partner Marketing to drive our partner marketing efforts for key accounts at Oncourse Home Solutions. This role will be responsible for developing comprehensive, multi-channel marketing plans for our biggest partners, determining the right tactics, cadence, messaging, and lead products for their markets.

The ideal candidate will have 6+ years of experience in partner marketing/marketing strategy, with a proven track record of successfully developing partner-level business plans/growth strategies and evaluating/measuring impact. They will be comfortable operating independently, with a confident problem-solving approach and excellent communication skills.

The Senior Manager, Partner Marketing will collaborate closely with the Growth, Product/Pricing, and Account Management teams to drive cross-functional marketing efforts. They will be responsible for creating and implementing co-branded marketing programs, campaigns, and promotions that leverage partner strengths and expand market reach.

The successful candidate will have a strong business acumen, analytical skills, and attention to detail. They will be able to work effectively in a fast-paced environment, with a roll-up-your-sleeves mentality and a willingness to take ownership of all aspects of partner-level marketing strategy.

Responsibilities
  • Develop comprehensive, multi-channel marketing plans at the partner-level
  • Determine the right tactics, cadence, messaging, and lead products for each partner market
  • Create and implement co-branded marketing programs, campaigns, and promotions
  • Drive cross-functional efforts to propose and unlock new marketing channels/approaches
  • Monitor and proactively manage partner-level marketing performance
  • Partner with Commercial Finance to build accurate campaign forecasts
Requirements
  • 6+ years of experience in partner marketing/marketing strategy
  • Proven track record of successfully developing partner-level business plans/growth strategies
  • Excellent communication and problem-solving skills
  • Strong business acumen and analytical skills
  • Ability to work effectively in a fast-paced environment


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