Senior Marketing Specialist
2 days ago
We are seeking a dynamic and creative Senior Marketing & Publicity Associate to join our powerhouse Callisto team at Sourcebooks, the sixth largest publisher in the US.
Key Responsibilities- Develop and execute impactful publicity and marketing campaigns across various genres, including biography, personal finance, cooking, health & wellness, relationships & personal growth, and more.
- Lead the charge in launching titles that educate, inspire, and entertain, working closely with the Senior Director of Marketing.
- Partner with the digital team on email marketing, advertising, and paid social campaigns to drive sales and awareness for titles.
- Communicate efforts, accomplishments, and execution of publicity & marketing program to authors and the sales department.
- Present marketing and publicity plans at Sales Conference.
- Excellent writing, content creation, and communication skills.
- 3+ years of experience in marketing, communications, or publicity.
- Demonstrated ability to juggle multiple projects and work flexibly and quickly.
- A willingness to experiment, pursue new ideas, and ways of working.
- Ability to work independently while contributing to department and corporate goals.
- Familiarity with TikTok and Instagram trends, and a keen awareness of the online audience landscape.
Sourcebooks values the array of talents and perspectives that a diverse workforce brings. All qualified applicants will receive consideration for employment without regard to race, national origin, religion, age, color, sex, sexual orientation, gender identity, disability, or protected veteran status.
We are a fast-growing entrepreneurial company seeking impact players and difference makers. We create books that transcend categories and defy odds; with hundreds of national bestsellers and awards to show for it. We are a company of enthusiastic, book-loving employees who are dedicated to connecting books to readers in new and innovative ways. Every day, we are transforming the publishing industry with bold thinking and unprecedented results. Story by story, book by book, we have touched over 100 million lives. Join us as we strive to change 100 million more.
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