Sales and Marketing Associate
4 hours ago
You'll be part of a team building a robust sales pipeline for microgrid projects. Through comprehensive market research, you will identify and qualify new leads, spearheading top-of-the-funnel sales and marketing activities for the BDM's. These efforts are crucial in transforming the national energy landscape, one project at a time. You'll have the opportunity to learn the basics of the microgrid industry and have room for professional growth.
Key Responsibilities- Spearhead end-to-end lead generation, driving the development and implementation of outbound marketing strategies for lead acquisition.
- Create and maintain a database of current and potential customers.
- Research industry/persona/location profiles to identify an addressable market and create targeted outreach.
- Craft email campaigns to demonstrate the value proposition of Scale's solutions.
- Synthesize information and material from both Marketing and Business Development teams for use in messaging prospective customers.
- Understand customers' needs and identify sales opportunities.
- Identify challenges and provide practical solutions to prospects. Provide insights to prospect's questions as a product knowledge specialist.
- Conduct outbound calling to establish initial meetings; nurture and build new relationships with key decision-makers to set appointments with a senior member of the business development team.
- Assess opportunities for improvement and demonstrate willingness and ability to adapt to change.
- Stay informed about competing products and services.
- Attend conferences and events and represent Scale's core values.
We are a fully integrated distributed energy platform focused on designing, implementing, and financing innovative distributed clean energy solutions. Through our leading technical expertise and access to scale capital, we help our customers transition to a decentralized energy future by providing and financing sustainable, cost-effective, and resilient power solutions.
We have our own proprietary microgrid solution which provides our customers with cheaper, cleaner, and more reliable power, and we also partner with third-party developers to acquire and/or finance a broader range of distributed energy assets.
We raised $500MM from Warburg Pincus, a global private equity firm focused on growth investing, to fund our business plan and accelerate growth.
We are growing quickly and looking to augment the team with highly motivated entrepreneurial talent. To learn more about us please visit
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