Marketing Campaign Manager

2 weeks ago


Santa Clara, California, United States SiTime Full time
{"title": "Campaign Marketing Manager", "description": "About SiTime

SiTime Corporation is a leading provider of silicon MEMS timing solutions. Our programmable timing solutions offer a rich feature set that enables customers to differentiate their products with higher performance, smaller size, lower power, and better reliability.

Job Summary

As SiTime's Campaign Marketing Manager, you will lead the planning, development, and execution of impactful, audience-centric, integrated marketing campaigns to grow awareness and drive demand for SiTime's precision timing solutions. You will work closely with the Director, Integrated Marketing, to build and execute integrated marketing campaigns that drive engagement and pipeline growth for our broadbase customer segments.

Key Responsibilities
  • Develop and execute integrated demand campaigns that drive audiences through the marketing funnel.
  • Collaborate with marketing and sales teams to build relevant persona-based buyer journeys as the foundation for campaign strategy.
  • Define campaign plans and required content briefs prioritized against audience and channels to inform editorial output.
  • Plan and perform A/B testing to define and execute enhancements to productivity, conversion rates, programs/campaign ROI, and sales growth.
  • Lead cross-functional teams to ensure campaign success.
Requirements
  • Minimum 7+ years of experience managing omnichannel campaigns in the high technology industry.
  • Proven track record of leading digital activations including ABM and nurture strategies.
  • Metrics and data-driven approach.
  • Systems expertise includes Marketo, Salesforce, 6Sense, PowerBI.
  • Excellent organizational, attention to detail, and leadership skills.
Benefits

SiTime offers a comprehensive benefits package, including a 401k plan, health and wellness, and time off plans. This role may be eligible for additional discretionary bonuses/incentives, and equity-based compensation.

SiTime is an Equal Opportunity Employer. We treat each person fairly and do not tolerate discrimination or harassment against anyone on the basis of any protected characteristics.

"}

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